Mar-2025
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Overview
Market Insights Snapshot
GREAZY's performance in the Ontario market reveals intriguing trends across different product categories. In the Concentrates category, GREAZY showed a positive trajectory, climbing from 15th in December 2024 to 11th in February 2025, before slightly dipping to 14th in March 2025. This indicates a strong presence and competitive edge in this segment. Conversely, their position in the Pre-Roll category has seen a decline, dropping from 34th in December 2024 to 40th by March 2025, suggesting potential challenges or increased competition in this space. Meanwhile, GREAZY maintained a relatively stable position in the Vapor Pens category, hovering around the mid-20s ranking, which indicates consistent performance despite fluctuations in sales figures.
In Alberta, GREAZY's presence in the Vapor Pens category did not rank in the top 30 for the months reviewed, with March 2025 sales showing a position of 49th. This suggests that GREAZY is facing significant competition or market penetration challenges in this region. The absence of a top 30 ranking highlights the need for strategic adjustments or increased marketing efforts to improve their standings. Overall, while GREAZY shows strong potential and performance in certain categories and markets, there are clear opportunities for growth and improvement, particularly in regions where they have yet to establish a strong foothold.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in Ontario, GREAZY has experienced notable fluctuations in its rank and sales over the past few months. Starting from a rank of 34 in December 2024, GREAZY improved to 31 in January 2025, but then saw a decline to 37 in February and further to 40 in March. This downward trend in rank coincides with a consistent decrease in sales, suggesting challenges in maintaining market share. In contrast, Common Ground, which started at rank 40 in December, improved to 38 by March, indicating a positive trajectory in both rank and sales. Similarly, DEBUNK showed a stable performance, maintaining its rank in the low 40s but achieving a notable jump to 39 in March, alongside a recovery in sales. These shifts suggest that while GREAZY faces competitive pressure, particularly from brands like Common Ground and DEBUNK, there is potential for strategic adjustments to regain its standing in the Ontario Pre-Roll market.
Notable Products
In March 2025, the MAC10 Diamonds & Sauce Infused Pre-Roll maintained its position as the top-selling product for GREAZY, continuing its consistent first-place ranking from December through March, with sales of 6126 units. The Grape God Liquid Diamonds Cartridge rose to second place, improving from its fifth-place position in December. The Orange Kush CK Double Infused Pre-Roll slipped one spot to third place, despite being the second-best seller in the previous months. The Peach Panther Liquid Diamonds Disposable held steady in fourth place, showing resilience in its category. Notably, the Hash Oil Infused Pre-Roll 3-Pack remained in fifth place since its debut in February, indicating strong initial acceptance in the market.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.