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Apr-2025
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Overview
Market Insights Snapshot
Choklit Park has shown varied performance across different categories and regions. In the Flower category in Alberta, the brand has been on a consistent upward trajectory, moving from the 45th position in January 2025 to 39th by April 2025. This improvement is reflected in their sales figures, which show a notable increase in April. However, their performance in the Pre-Roll category in Alberta is less consistent, as they were not ranked in the top 30 in January and March, but appeared at the 95th position in February and again in April. This indicates potential volatility or market challenges in this category.
In British Columbia, Choklit Park's performance in the Flower category has been less stable, with their ranking dropping out of the top 30 by April 2025 after being 52nd in January. This suggests a decline in market presence or competitive pressure from other brands. Conversely, their Pre-Roll category performance in British Columbia has been strong, maintaining a consistent presence in the top rankings, moving from 39th in January to 30th in April. This upward trend is supported by a steady increase in sales, indicating a growing consumer preference for their Pre-Roll products in this region.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in British Columbia, Choklit Park has shown a notable improvement in its ranking from January to April 2025, moving from 39th to 30th place. This upward trend is significant when compared to competitors such as Simply Bare, which consistently ranked lower, and BC Green, which fluctuated but ultimately ranked just above Choklit Park in April. Meanwhile, Terra Labs saw a significant boost in April, surpassing Choklit Park despite trailing behind in previous months. Happy Hour (BC) maintained a steady position, slightly ahead of Choklit Park throughout the period. Choklit Park's sales trajectory shows a positive trend, with a notable increase in April, suggesting effective strategies that could be capitalized on to further improve its market position amidst these competitors.
Notable Products
In April 2025, the Hawaiian Snow Pre-Roll 10-Pack (5g) emerged as the top-performing product for Choklit Park, climbing from its consistent second-place position in previous months to first, with notable sales of 5027 units. The Vader OG Pre-Roll 10-Pack (5g), which had held the top rank from January to March, slipped to second place. Hawaiian Snow Pre-Roll 7-Pack (3.5g) improved its ranking from fourth to third, showing a steady increase in popularity. Flawless Victory Pre-Roll 3-Pack (1.5g) maintained its fourth-place position from March, while Dole Whip (7g) re-entered the rankings in fifth place after a previous absence. These shifts indicate a growing preference for Hawaiian Snow products among consumers in April 2025.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
