Jul-2025
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Overview
Market Insights Snapshot
Church Cannabis Co. has shown notable movements in its market performance across different states and product categories. In Michigan, the brand's presence in the Vapor Pens category has been relatively stable, maintaining a position just outside the top 30, with a slight improvement from 44th in April to 42nd by July 2025. This indicates a steady demand for their products, as evidenced by a consistent increase in sales over the months, culminating in over $240,000 in July. However, the lack of a top 30 ranking suggests there is room for growth and increased market penetration in Michigan.
In Nevada, Church Cannabis Co. has demonstrated a mixed performance across categories. The brand achieved a strong showing in the Concentrates category, climbing from 28th to 18th place between April and May 2025, although it did not maintain a top 30 position in subsequent months. This drop-off could imply a need for strategic adjustments to sustain interest in their concentrates. Conversely, in the Vapor Pens category, the brand experienced fluctuations, with a dip to 26th place in May, but recovering to 18th and 20th in June and July, respectively. This suggests a resilient market presence, as the brand managed to regain its footing despite competitive pressures.
Competitive Landscape
In the competitive landscape of Vapor Pens in Michigan, Church Cannabis Co. has shown a consistent presence, maintaining a rank within the top 50 throughout the months from April to July 2025. Despite not breaking into the top 30, Church Cannabis Co. has demonstrated stability with a slight improvement from 44th in April to 42nd in July. This steadiness is notable when compared to competitors like Thunder Canna, which experienced more volatile rank changes, dropping from 33rd in May to 52nd in June before recovering to 41st in July. Meanwhile, Light Sky Farms and Bloom have consistently outperformed Church Cannabis Co., maintaining higher ranks, although they too experienced a downward trend in July. The sales trajectory for Church Cannabis Co. shows a positive direction, with a notable increase in sales from June to July, suggesting a strengthening market position despite the competitive pressures from brands like Cannalicious Labs, which saw a decline in rank during the same period. This analysis highlights the importance of strategic positioning and market adaptation for Church Cannabis Co. to enhance its competitive edge in the Michigan Vapor Pens market.
Notable Products
In July 2025, the top-performing product from Church Cannabis Co. was the Skywalker Live Resin Cartridge (1g), which secured the first rank in the Vapor Pens category with impressive sales of 1152 units. The Strawberry Cough Live Resin Cartridge (1g) made a strong entry at the second position, while the Hawaiian Snowcap Distillate Cartridge (1g) followed closely at third. Notably, the Melonade Distillate Cartridge (1g), which was previously ranked first in June, slipped to fourth place. Meanwhile, the Blue Dream Live Resin Cartridge (1g) experienced a drop from its previous second-place ranking in May to the fifth position in July. These shifts highlight dynamic changes in consumer preferences and market trends for Church Cannabis Co.'s product lineup.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.