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Oct-2025
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Overview
Market Insights Snapshot
Church Cannabis Co. has shown varying performance across different states and categories. In Michigan, the brand's presence in the Vapor Pens category has been relatively weak, as they did not make it into the top 30 brands in any of the months from July to October 2025. This indicates a challenging market landscape for them in this category, possibly due to increased competition or changes in consumer preferences. Their sales figures in Michigan have also seen a downward trend, with a notable decrease from July to September, although there was a slight recovery in October. This performance suggests that Church Cannabis Co. may need to reevaluate its strategy in Michigan to regain its market position.
In contrast, Church Cannabis Co. has maintained a stronger presence in the Vapor Pens category in Nevada. The brand consistently ranked within the top 20 from July to October 2025, highlighting a more stable foothold in this state. While there was a slight dip in their ranking from 18th to 19th in October, the overall sales figures indicate a relatively stable demand for their products in Nevada. This consistency in performance could be attributed to a loyal customer base or effective marketing strategies that resonate well with the local market. Observing these trends, it becomes evident that Church Cannabis Co. is experiencing diverse challenges and successes depending on the state, underscoring the importance of localized market strategies.
Competitive Landscape
In the competitive landscape of vapor pens in Nevada, Church Cannabis Co. has experienced fluctuations in its market position, ranking 20th in July 2025 and slightly improving to 18th in August and September, before dropping to 19th in October. This indicates a relatively stable yet challenging market presence amidst strong competition. Notably, Srene consistently outperformed Church Cannabis Co., maintaining a higher rank throughout the period, although it experienced a decline from 12th in July to 17th in October. Meanwhile, Dabwoods Premium Cannabis showed a competitive edge, ranking as high as 16th in August and maintaining a position above Church Cannabis Co. throughout the months. Dime Industries and Hustler's Ambition also present notable competition, with Hustler's Ambition making a significant leap from 39th in July to 21st in October, indicating a potential rising competitor. These dynamics suggest that while Church Cannabis Co. holds a consistent position, there is a need for strategic initiatives to enhance its competitive standing and capture greater market share in the Nevada vapor pen category.
Notable Products
In October 2025, Church Cannabis Co.'s top-performing product was the Divorce Cake Distillate Cartridge (1g) in the Vapor Pens category, securing the number 1 rank with sales of 762 units. Following closely, the Banana Split Distillate Cartridge (1g) achieved the second rank. The Strawberry Cough Live Resin Cartridge (1g) landed in the third position, dropping from its previous second place in August 2025. Meanwhile, the Watermelon Zkittles Distillate Cartridge (1g) and RS11 Live Resin Cartridge (1g) rounded out the top five, ranking fourth and fifth respectively. Notably, the Watermelon Zkittles and RS11 cartridges have maintained consistent positions in the top five, highlighting their steady performance.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
