Data Snapshot: Sep 10, 2026
$100K+

Aug-2026

Sales

Neutral

Trend

6-Month

116

Product Count

SKUs

$25.12

Avg Price

77.6%

YoY Sales Change

2.1%

YoY Price Change

Strait-Fire

Where to Buy

Strait-Fire is stocked at 106 licensed dispensaries across Michigan, with the deepest coverage in Detroit, New Buffalo, Grand Rapids, Lansing, and Lapeer. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.

https://headsetstorage.blob.core.windows.net/brand-stores/11442.json?v=20260905
Strait-Fire Sales

Market Insights Snapshot

Strait-Fire Historical Sales by Category

In August 2026, Strait-Fire’s mix centered on Concentrates at 60.84% share with year-over-year growth of 84.95% and month-over-month growth of 19.17%, while Vapor Pens held 39.16% share with 67.37% YoY and 28.63% MoM. Average price rose 2.10% YoY to $25.12, with Concentrates priced at $23.18 and Vapor Pens at $28.89, indicating a price ladder that coincides with faster MoM momentum in Vapor Pens at 28.63% versus 19.17% in Concentrates. The pattern implies Strait-Fire is still anchored in Concentrates but is adding incremental velocity from Vapor Pens without diluting its Concentrates base, setting up a dual-engine mix where MoM gains are increasingly driven by the higher-priced Vapor Pens.

Despite a Concentrates share lead of 60.84% and an August 2026 category rank of 16 in Michigan Concentrates, the steeper MoM growth rate in Vapor Pens at 28.63% versus 19.17% in Concentrates suggests near-term positioning leverage in devices and cartridges rather than further concentration in extracts. With brand-level sales up 77.64% YoY and 83.52% over 24 months, the mix shift toward a 39.16% Vapor Pens share paired with a 2.10% YoY average price lift points to headroom to climb from rank 16 by leaning into Vapor Pen assortment while protecting Concentrates price architecture.

Aug-2026 Rank
Concentrates
Vapor Pens
16
57
Category
Share of Sales
Avg Item Price
YoY %
MoM %
Concentrates
60.8%
$23.18
+85.0%
+19.2%
Vapor Pens
39.2%
$28.89
+67.4%
+28.6%
Strait-Fire

Competitive Landscape

Strait-Fire sits at rank #16 in MI Concentrates for August 2026, improving 15 positions from #31 year over year, and gaining 8 spots from #24 in May 2026; this follows a prior peak at #10 in December 2025, indicating recovery from a mid-year dip. In contrast, The Limit held #1 with a -3.36% year-over-year sales change while maintaining its top rank, and Uniq Pressure surged from #126 to #3 on 3,686.24% sales growth, suggesting the competitive bar for upward mobility is rising even as incumbents flatten. With Rkive Cannabis advancing from #4 to #2 on 74.04% growth and The Fresh Canna slipping from #3 to #5 alongside an -18.35% decline, Strait-Fire’s YoY climb implies a sustainable re-entry into the top tier is plausible if momentum from August 2026 is sustained against faster-rising challengers.

Strait-Fire market ranking for MI Concentrates

Strait-Fire

Notable Products

Gak Getaway Live Rosin (1g) delivered the headline move with a 72.1% month-over-month gain and climbed into the top tier at rank 3, while Sour Diesel Live Rosin Disposable (1g) rose 30.3% MoM to rank 5, indicating traction in both concentrates and vapor formats. Vapor Pens dominate concentration with six of the top ten SKUs and occupy ranks 1, 5, 6, 7, 8, and 9, whereas Concentrates place three SKUs inside the top four including dual occupancy at rank 3; this split implies Strait-Fire is balancing higher-velocity pens with momentum-building rosin jars to broaden basket roles. Lazer Jet Live Rosin Disposable (1g) holds rank 1 with $22,627 alongside additional pens clustered between ranks 5 and 9, while Concentrates like Wedding Cake Live Rosin (1g) sits at rank 4 and Bazooka Bubble Hash (1g) at rank 2, signaling a portfolio where flagship inhalables anchor traffic and surging rosin SKUs expand premium mix.

Product
Category
Apr-2026
May-2026
Jun-2026
Jul-2026
Aug-2026
MoM %
Lazer Jet Live Rosin Disposable (1g)
Vapor Pens
>10
>10
>10
>10
1
Bazooka Bubble Hash (1g)
Concentrates
>10
>10
>10
>10
2
Gak Getaway Live Rosin (1g)
Concentrates
>10
6
1
6
3
+72.1%
Lazer Jet Live Rosin (1g)
Concentrates
>10
>10
>10
>10
3
Wedding Cake Live Rosin (1g)
Concentrates
>10
>10
>10
>10
4
Sour Diesel Live Rosin Disposable (1g)
Vapor Pens
1
9
>10
10
5
+30.3%
Candy Shish x Velvet Cream Live Rosin Disposable (1g)
Vapor Pens
>10
>10
>10
>10
6
Mangosteen Live Rosin Disposable (1g)
Vapor Pens
>10
>10
>10
>10
7
Moroccan Peaches x Girl Time Live Rosin Disposable (1g)
Vapor Pens
>10
4
>10
>10
8
First Class Funk Live Rosin Disposable (1g)
Vapor Pens
>10
4
7
>10
9
View product & sales data

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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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