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May-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
Clouds Vapes operated as a single-category brand in May 2026, with Vapor Pens at 100.0% category mix, pairing a 17.03% year-over-year sales increase with a 9.66% month-over-month lift, while average price declined 12.39% YoY to $32.78. Within Missouri Vapor Pens, the brand sat at rank 20, a positioning that coexists with double-digit YoY growth and a full-category concentration at 100.0% share of brand sales; this combination implies growth is being driven more by volume expansion than assortment breadth, with rank 20 signaling meaningful headroom if price compression continues to stimulate unit uptake.
The single-category focus at 100.0% combined with a 12.39% YoY price decrease and 9.66% MoM sales growth suggests Clouds Vapes is effectively trading price for velocity, using Vapor Pens as the sole engine to move up from rank 20 in Missouri. The 17.03% YoY sales growth alongside unchanged category mix indicates the current positioning hinges on reinforcing Vapor Pen penetration rather than diversification; the implication is that maintaining a sub-$33 average price while protecting margin will be the critical lever to convert category purity into share gains and potential rank improvement.
Competitive Landscape
Clouds Vapes sits at rank #20 in May 2026 in MO Vapor Pens, improving 3 positions from #23 year over year, but slipping 2 spots from #18 in February 2026 and remaining below its peak of #17 from September 2024; meanwhile, Galactic advanced from #7 to #2 year over year while Good Day Farm moved from #6 to #3, indicating that mid-pack mobility favored rivals climbing faster than Clouds Vapes’ 3-rank YoY gain. With category leadership stable as Illicit / Illicit Gardens held #1 year over year and Pinpoint rose from #10 to #4, the relative downgrade from #18 to #20 over the latest quarter points to share being ceded to brands accelerating up the table, implying Clouds Vapes’ current trajectory risks entrenchment in the lower top 20 unless quarter-over-quarter momentum reverses.
Notable Products
May 2026 concentrated entirely in Vapor Pens, with 10 of the top 10 SKUs in the category and ranks clustered tightly at 1, 2, and 3, indicating assortment focus rather than broad category spread. Cali O Distillate Cartridge (1g) at rank 1 and Pineapple Express Distillate Disposable (1g) at rank 2, alongside Berry Runtz Canna Terp Distillate Cartridge (1g) at rank 3, stack the podium, while a tie at rank 4 between Lemonhead Distillate Cartridge (1g) and Tangerine Dream Distillate Cartridge (1g) compresses the middle of the leaderboard. The presence of three disposables inside the top 10 against seven cartridges, paired with ranks 2, 6, and 9 for the disposables, implies growth headroom for ready-to-use formats even as cartridges anchor the highest share. The pattern points to a commercial direction leaning into a cartridge-led core with selective disposable expansion to capture convenience-driven demand.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
