Sep-2026
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YoY Price Change
Where to Buy
Atta is stocked at 21 licensed dispensaries across Missouri, with the deepest coverage in St. Louis, Kansas City, Cassville, Columbia, and Creve Coeur. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In September 2026, Atta’s mix concentrated in Flower at 71.43% share with year-over-year growth of 89.78% but a month-over-month dip of 1.62%, while Vapor Pens held 25.39% share with 12.48% YoY growth and a 7.41% MoM decline. Edible represented 3.18% share with a 16.20% YoY contraction but a 4.97% MoM uptick, and the brand’s average price rose 17.27% YoY to $36.55. With overall brand sales up 56.12% YoY and a Missouri Flower rank of 15, the pattern implies Atta is leaning into Flower velocity while trimming momentum in Vapor Pens, positioning September’s softness as a mix-driven, not market-wide, pullback.
The divergence—Flower expanding 89.78% YoY yet slipping 1.62% MoM alongside Vapor Pens’ 7.41% MoM decline—suggests price-taking and assortment concentration are elevating yearly throughput but constraining immediate repeat in September 2026. The 3.18% Edible share with a 4.97% MoM lift, combined with a 17.27% YoY average price increase and a Missouri Flower rank of 15, implies a positioning anchored in premiumized Flower that can tolerate price elasticity, with Edible acting as a small hedge; sustaining the 56.12% YoY brand gain likely hinges on translating Flower’s rank into steadier MoM performance while preventing further Vapor Pens share drag.
Competitive Landscape
Atta sits at #15 in Missouri Flower for September 2026, a 8-position climb from #23 year over year and a 9-position improvement from #24 three months ago; despite peaking at #13 in August 2026, the brand now trails Flora Farms at #1 and Amaze Cannabis, which advanced from #6 YoY to #2, while Sinse Cannabis held #3 as its YoY sales contracted by 11.1% versus Amaze Cannabis’s 19.8% YoY growth; this rank trajectory implies Atta is moving from the long tail toward the consideration set, but must convert late-summer momentum into sustained share gains against leaders consolidating in the top five.

Notable Products
Miracle Mintz (3.5g) posted the standout move in September 2026 with a +99% month-over-month surge to $36,838 and jumped to rank 1, while Northern Lights Distillate Cartridge (1g) slid -14% to rank 9 as Mango Tango Triple Pass Distillate Cartridge (1g) fell -17% at rank 10. Badass Blueberry Distillate Cartridge (1g) inched up just +3% at rank 2, and Blue Dream Distillate Cartridge (1g) gained +3% at rank 3, but four of the top ten are Vapor Pens SKUs concentrated between ranks 2–10, indicating depth but also exposure to volatility. The mix implies Atta is pivoting toward a hero Flower SKU driving headline growth while Vapor Pens carry portfolio breadth yet require SKU-level pruning to counter mid-pack declines.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







