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Apr-2025
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Overview
Market Insights Snapshot
In the state of Missouri, Atta's performance across different cannabis categories has shown a mix of stability and fluctuation. In the Edible category, Atta consistently ranked outside the top 30, with a slight downward trend from 36th in January to 41st by April 2025. This suggests a declining presence in the Edible market, potentially indicating increased competition or a shift in consumer preferences. In contrast, the Flower category has been a stronghold for Atta, showing an upward trajectory from 33rd in January to peaking at 23rd in March, before slightly dipping to 26th in April. This indicates a solid performance and consumer preference for Atta's Flower products in Missouri.
Atta's standing in the Vapor Pens category in Missouri has been more volatile, starting at 25th in January, dropping to 36th in March, and then slightly recovering to 31st in April. This fluctuation could reflect changes in consumer trends, product availability, or competitive dynamics in the market. The sales figures for Vapor Pens also suggest a dip in consumer demand during the early months of 2025, with a recovery observed in April. While the Flower category appears to be a promising area for Atta, the brand may need to strategize on improving its position in the Edible and Vapor Pens categories to enhance its overall market presence in Missouri.
Competitive Landscape
In the competitive landscape of the Missouri flower category, Atta has shown remarkable resilience and growth, particularly when compared to its peers. Starting from a rank of 33 in January 2025, Atta climbed to 23 by March, before slightly dipping to 26 in April. This upward trajectory in rank is mirrored by a consistent increase in sales, peaking in March. In contrast, Elevate Cannabis Co maintained a relatively stable rank around the high 20s, with a notable sales boost in April. Meanwhile, Curio Wellness made a significant leap from being outside the top 40 in February to 24th place by April, indicating a substantial sales surge. CAMP Cannabis experienced fluctuations, peaking at 21 in February but dropping to 27 by April, while Galactic showed a steady climb, ending at 25. These dynamics highlight Atta's competitive edge in maintaining a strong position amidst shifting market conditions.
Notable Products
In April 2025, the top-performing product for Atta was the Bang'n Blue Razz Triple Pass Distillate Cartridge (1g) in the Vapor Pens category, which climbed to the number one rank with impressive sales of 2136 units. The Animal Iccee (3.5g) in the Flower category maintained a strong position, ranking second, consistent with its rank in February. The Badass Blueberry Distillate Cartridge (1g) made a notable debut, securing the third rank in the Vapor Pens category. Bunny Runtz (3.5g), also in the Flower category, saw a decline from its peak position in February, dropping to fourth place. Mr. Sour Apple Distillate Cartridge (1g) entered the rankings for the first time at the fifth position, indicating a growing interest in this product.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
