.svg){kind=small}
Sep-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
In Missouri, CLOVR's performance in the Edible category has shown slight fluctuations over the months of June to September 2025. Despite not making it into the top 30, the brand maintained a relatively stable ranking, hovering around the mid-30s. This consistency suggests a steady consumer base, although the sales saw a modest decline from July to September. Meanwhile, in the Pre-Roll category, CLOVR experienced a downward trend, slipping from 25th place in June to 41st by September. This decline in ranking aligns with a notable decrease in sales, indicating potential challenges in maintaining market share in this segment.
Interestingly, CLOVR's presence in the Vapor Pens category in Missouri is quite limited, with rankings only recorded for June and July, both outside the top 30. The absence of rankings for August and September suggests that CLOVR did not manage to break into the competitive landscape of this category during these months. This lack of presence could point to either a strategic withdrawal or a need for stronger market penetration efforts. Despite these challenges, CLOVR's overall performance in Missouri reflects a brand that is navigating a competitive market environment with varying degrees of success across different product categories.
Competitive Landscape
In the competitive landscape of the Missouri pre-roll category, CLOVR has experienced a gradual decline in rank from June to September 2025, moving from 25th to 41st place. This trend is indicative of a broader challenge in maintaining market share amidst fluctuating sales. Notably, Cloud Cover (C3) and Tumble have shown varied performance, with Cloud Cover (C3) dropping from 28th to 38th and Tumble improving to 28th in August before falling again. Despite these shifts, CLOVR's sales have consistently been higher than Teal Cannabis, which remains outside the top 40. However, the sales gap is narrowing, suggesting increased competition. The data highlights the dynamic nature of the Missouri pre-roll market, where CLOVR must strategize to regain its competitive edge and stabilize its ranking.
Notable Products
In September 2025, the top-performing product for CLOVR was Clovr x Nuthera - Punch Breath Pre-Roll (1g), which ascended to the number one rank despite a decline in sales to 516 units. Slurricane Distillate Infused Pre-Roll (1g) followed closely in second place, maintaining its strong position after debuting at rank three in August. The CBD/THC/CBN 1:1:1 Thin Mint Milk Chocolate Bar 10-Pack made a notable entrance at rank three with sales of 451 units. Key Lime Gelato Pre-Roll (1g) also emerged in the rankings, securing the fourth spot. Clovr x Nuthera - Smackin' Pre-Roll (1g) remained consistent at rank five, showing stability in its performance over the past months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
