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Aug-2025
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Overview
Market Insights Snapshot
In the state of Maryland, Coast has shown notable progress in the Edible category. After not ranking in the top 30 brands in May and June of 2025, Coast made its way into the rankings by July, securing the 30th spot. This upward trajectory continued into August, where it improved its position to 28th. This movement indicates a positive trend in consumer interest and market penetration for Coast's edible products in Maryland, suggesting that the brand is gaining traction in this competitive category.
While Coast's performance in Maryland's Edible category is encouraging, the absence of rankings in May and June highlights that there is still significant room for growth and improvement. The brand's entry into the top 30 in July and subsequent rise in August may be indicative of strategic adjustments or successful marketing efforts that have begun to bear fruit. However, the lack of presence in other states or categories suggests that Coast might still be refining its approach or focusing its resources within specific markets. This selective performance could be a strategic decision or a reflection of varying market dynamics across different regions.
Competitive Landscape
In the Maryland edible cannabis market, Coast has shown a notable upward trend in recent months, climbing from not being in the top 20 to securing the 30th rank in July 2025 and improving further to 28th in August 2025. This positive momentum is significant when compared to competitors like Organic Remedies, which fluctuated in rankings, and Grass, which experienced a more volatile performance. Coast's steady rise suggests a growing consumer preference and potentially effective marketing strategies, despite its sales figures being lower than those of established brands like Valhalla and ROBHOTS, which consistently maintained higher ranks. This trend positions Coast as a brand to watch, as its increasing rank could lead to higher sales and a stronger market presence in the future.
Notable Products
In August 2025, Coast's top-performing product was the CBG/CBD/THC 1:1:1 Tangerine Gummies 20-Pack, which climbed to the number one rank with notable sales of 219 units. The THC/CBC/CBD 1:1:4 Boysenberry Gummies 20-Pack slipped to the second position with a decrease in sales to 198 units from the previous month. The THCV/CBD/THC 1:1:1 Raspberry Lime Gummies 20-Pack maintained its consistent third place ranking, showing a steady increase in sales to 172 units. The Relax- CBD/THC 2:1 Cherry Gummies 20-Pack remained in fourth place, with sales rising to 170 units. The Nighttime - CBN/CBD/THC 1:1:1 Cranberry Pomegranate Gummies 20-Pack re-entered the rankings at fifth place, with sales figures hitting 116 units, after being unranked in July.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
