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Oct-2025
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Overview
Market Insights Snapshot
Sweet Talk has maintained a consistent presence in the Maryland edibles market over the past few months, with rankings oscillating slightly but remaining within the top 30 brands. Specifically, Sweet Talk held the 23rd position in both July and August 2025, before dropping slightly to 25th place in September and maintaining that position in October. This indicates a stable, though slightly declining, performance in the Maryland edibles category. Despite these fluctuations in rankings, the sales figures reveal a more nuanced picture, with a notable increase in sales from July to August, followed by a dip in September and a recovery in October.
While Sweet Talk's performance in Maryland's edibles category shows some resilience, the absence of a ranking in the top 30 for other states or product categories suggests potential areas for growth or strategic adjustments. The consistent presence in Maryland indicates a solid foothold in that particular market, but the lack of visibility in other regions or categories could be a concern for the brand's broader market penetration. This could signal either a focused strategy on the Maryland edibles market or challenges in expanding beyond this niche. Such insights could be crucial for stakeholders looking to understand Sweet Talk's market dynamics and potential growth opportunities.
Competitive Landscape
In the Maryland edible market, Sweet Talk has experienced fluctuating rankings over the past few months, maintaining a relatively stable position compared to its competitors. While Sweet Talk held the 23rd rank in July and August 2025, it experienced a slight dip to 25th in September and maintained this position in October. This stability contrasts with brands like Valhalla, which saw more volatility, ranking 24th in September but dropping to 27th in October. Meanwhile, Coast demonstrated significant improvement, climbing from 30th in July to 23rd in October, indicating a potential threat to Sweet Talk's market share. Garcia Hand Picked maintained a consistent 24th rank from August to October, showcasing steady performance. Sweet Talk's sales figures reflect these ranking changes, with a notable dip in September but a recovery in October, suggesting resilience in the face of competitive pressures. As the market dynamics evolve, Sweet Talk's ability to maintain its position amidst rising competitors like Coast will be crucial for sustaining its market presence.
Notable Products
In October 2025, Sweet Talk's top-performing product was the Guava Passionfruit Gummies 10-Pack (100mg) in the Edible category, reclaiming the number one rank after dropping to fourth place in September. The Sativa Orange Peach Nano Gummies 10-Pack (100mg) remained consistent, holding the second position with notable sales of 503 units. Indica Strawberry Kiwi Nano Gummies 10-Pack (100mg) improved its rank from fifth in September to third in October. Watermelon Gummies 10-Pack (100mg) entered the rankings for the first time, securing the fourth spot. Meanwhile, Green Apple Gummies 20-Pack (100mg) also debuted in October, ranking fifth.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
