Sweet Talk

Data Snapshot: May 05, 2024
Sweet Talk Cannabis Brand Logo
$50K+

Apr-2024

Sales

Decline

Trend

6-Month

13

Product Count

SKUs

Sweet Talk

Overview

Markets

Sweet Talk Locations

Product Trends

Sweet Talk Categories

Sweet Talk Sales

Market Insights Snapshot

Sweet Talk Historical Sales by Category

In the Maryland market, Sweet Talk has shown a consistent presence in the Edible category, though its trajectory over the recent months points towards a slight decline in its standing. Initially ranked at 15th in January, the brand experienced a gradual drop, moving down to 18th in both February and March, before slipping further to the 20th position by April. This trend suggests a competitive challenge within the Maryland edible market, potentially indicating shifts in consumer preferences or increased competition. Despite this downward movement, Sweet Talk's ability to remain within the top 30 brands throughout these months reflects a baseline level of resilience and consumer loyalty. Notably, there was a sequential decrease in monthly sales from January's $170,394, underscoring the need for strategic adjustments to recapture or enhance market share.

It's important to consider the broader implications of Sweet Talk's performance in the Maryland Maryland market. The decline from a mid-tier rank to the lower end of the top 20 highlights a critical period for the brand to reassess its market strategies and possibly innovate or intensify marketing efforts. While specific sales figures for February through April are not disclosed, the initial sales data and rank progression suggest a diminishing market presence that could impact long-term brand stability if not addressed. Observers and stakeholders should closely monitor Sweet Talk's subsequent moves, as the coming months could be pivotal in either reversing the downward trend or possibly cementing a more challenging market position.

Apr-2024 Rank
Edible
20
Sweet Talk

Competitive Landscape

In the competitive landscape of the edible cannabis market in Maryland, Sweet Talk has experienced a notable shift in its ranking over the first four months of 2024, sliding from 15th in January to 20th in April. This trend indicates a gradual decline in its market position relative to its competitors. Notably, Sunnies by SunMed has shown a more volatile ranking but managed to stay ahead of Sweet Talk in April, despite dropping from 10th in February to 19th. On the other hand, Jams, which was not in the top 20 in January, surged remarkably to 17th by April, showcasing a significant upward trajectory in both rank and sales, overtaking Sweet Talk. Conversely, BITS and Lillybear have remained relatively stable in their positions but have not posed a direct challenge to Sweet Talk's standing. This dynamic suggests that while Sweet Talk is facing increasing competition, particularly from emerging brands like Jams, its immediate threat comes from brands like Sunnies by SunMed, which have demonstrated the ability to capture and retain a significant market share within Maryland's edible cannabis category.

Sweet Talk market ranking for MD Edible

Sweet Talk

Notable Products

In April 2024, Sweet Talk's top-performing product was the Guava Passionfruit Gummies 10-Pack (100mg) from the Edible category, securing the first rank with 636 sales. Following closely, the Blue Raspberry Gummies 10-Pack (100mg) also in the Edible category, took the second position, showing a slight drop from its top position in March. The Sativa Orange Peach Nano Gummies 10-Pack (100mg) made a notable jump to the third rank, despite not being ranked in the previous two months. The Watermelon Gummies 20-Pack (100mg) and Watermelon Gummies 10-Pack (100mg) rounded out the top five, indicating a strong preference for gummy products among Sweet Talk's offerings. These rankings highlight the dynamic shifts in consumer preferences, with Guava Passionfruit regaining its leading position after a brief second place in March.

Product Rank
Category
Jan-2024
Feb-2024
Mar-2024
Apr-2024
Guava Passionfruit Gummies 10-Pack (100mg)
Edible
1
1
2
1
Blue Raspberry Gummies 10-Pack (100mg)
Edible
>5
2
1
2
Sativa Orange Peach Nano Gummies 10-Pack (100mg)
Edible
5
>5
>5
3
Watermelon Gummies 20-Pack (100mg)
Edible
2
>5
>5
4
Watermelon Gummies 10-Pack (100mg)
Edible
>5
5
4
5
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