Market Insights Snapshot
In the flower category, Cosmic Treehouse has seen a notable fluctuation in rankings within Oregon. In July 2023, the brand secured a strong position at 9th place, but unfortunately, it slipped to 15th in August 2023. More concerning was the dip in September 2023, where the brand fell out of the top 20, landing at 24th place. This drop in rankings would suggest that competition in this category is fierce, and Cosmic Treehouse has struggled to maintain its earlier position. However, it's not all doom and gloom. The brand managed to claw its way back up to 18th place in October 2023, indicating a potential recovery.
Looking at the sales data, there is a clear downward trend from July to September 2023, which aligns with the drop in rankings. Sales in July 2023 were robust, reaching approximately 491,545. However, by September 2023, sales had decreased significantly. Despite this, Cosmic Treehouse managed to halt this decline in October 2023, with sales slightly increasing. While the brand has faced challenges, this uptick in sales, coupled with the improvement in rankings, suggests that Cosmic Treehouse is still a contender in the flower category in Oregon. It will be interesting to see if this trend continues in the coming months.
Competitive Landscape
In the Flower category in Oregon, Cosmic Treehouse has seen a notable shift in its competitive landscape. While the brand maintained a consistent presence in the top 20 throughout the period from July to October 2023, its rank fluctuated from 9th place in July to 18th place in October. This indicates a slight decrease in its market position relative to its competitors. For instance, Emerald Fields Cannabis experienced a similar downward trend, but remained higher in the rankings. On the other hand, brands like Otis Garden, Boring Glory (formerly Boring Weed Company), and Karmic Elevation showed significant upward movement, with Boring Glory and Karmic Elevation surpassing Cosmic Treehouse in October. These shifts suggest that while Cosmic Treehouse maintains a strong presence in the market, it faces increasing competition from these rising brands.
Notable Products
In October 2023, the top-performing product from Cosmic Treehouse was 'Raspberry Parfait (Bulk)', which sold 2353 units. This product showed significant growth, moving from the second position in September to the top spot. The second best-seller was 'Chem Diesel (3.5g)' with 1144 units sold. 'Chiquita (3.5g)' and 'Pineapple Express (3.5g)' followed closely, ranking third and fourth respectively. The fifth spot was taken by 'Purple Kona Breath (3.5g)'.