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Jun-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In June 2026, Craft Kings concentrated 77.18% of sales in Flower while Pre-Roll held 22.82%, with Flower climbing 40.96% month over month and Pre-Roll up 6.82% month over month. Pre-Roll advanced 35.96% year over year even as the brand’s average price rose 290.84% year over year to $61.14, indicating mix resilience despite price inflation; combined with a 495.80% year-over-year brand sales increase, the mix tilt toward Flower suggests velocity is being driven more by unit expansion in a higher-priced flagship than by smaller-ticket formats, implying dependence on Flower-led growth concentration.
Within the New Jersey Flower market, Craft Kings ranked 25th while Flower’s 77.18% share and 40.96% month-over-month gain outpaced Pre-Roll’s 22.82% share and 6.82% month-over-month gain, pointing to a positioning anchored in premium-priced Flower rather than breadth across formats. Because Pre-Roll posted 35.96% year-over-year growth against a brand-level 495.80% year-over-year surge, the skew indicates that incremental rank mobility in Flower will be more sensitive to maintaining the 40.96% monthly tempo in the core category than to incremental Pre-Roll gains, implying that sustained premium tolerance in Flower is the primary lever for advancing from rank 25.
Competitive Landscape
Craft Kings sits at rank #25 in New Jersey Flower in June 2026, a 2-position improvement from #27 in March 2026, and matches its peak rank of #25 in June 2026 despite no published year-over-year rank; meanwhile, Find. climbed from #12 to #1 year-over-year while expanding sales by 225.99%, and Ozone moved from #2 to #2 with a 10.61% sales decline, indicating that Craft Kings’ gradual quarter-over-quarter ascent amid both accelerating and contracting leaders implies a foothold gained through steady share capture rather than category-wide tailwinds.
Notable Products
Indica Blend Pre-Roll (1g) posted the steepest movement in June 2026 with a -59.0% month-over-month drop and slid to rank 7, while Hybrid Blend Pre-Roll (1g) fell -57.9% to rank 10; by contrast, Candy Cut (7g) surged +178.8% to rank 1 with $51,795 in sales. Flower now anchors the podium with ranks 1–3, and Skunky Funk (7g) declined -43.2% at rank 9 even as Citrus Haze (7g) rose +2.7% to rank 8, implying upsizing and select strain preference are consolidating share at the top. Four of the top ten are Pre-Roll SKUs, but with -40.8% to -59.0% declines across single-gram formats and only a +31.0% gain from Fruit Stand Infused Pre-Roll 5-Pack (3.5g) at rank 5, the mix indicates format bifurcation between value multi-packs and retreating singles. The pattern implies Craft Kings is tilting toward larger Flower packs and infused multi-packs while de-emphasizing single-gram Pre-Rolls to stabilize rank and margin concentration.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
