Jul-2026
Sales
Trend
6-Month
Product Count
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Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
High Wired is stocked at 286 licensed dispensaries across Illinois, New Jersey, and Massachusetts, 121 of them in Illinois, with the deepest coverage in Chicago, East Peoria, Schaumburg, Springfield, and Champaign. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
High Wired concentrated 65.44% of July 2026 sales in Pre-Roll with a year-over-year change of 634.51% and a month-over-month decline of 8.30%, while Flower held 28.06% with a 558.53% YoY increase and a 21.45% MoM drop; Vapor Pens accounted for 6.50% with a 29.98% MoM decline and no YoY baseline. Average price rose 43.64% YoY to $27.38 as Pre-Roll priced at $22.88 and Flower at $45.83, indicating a mix shift toward volume-led Pre-Rolls despite negative MoM across all three categories. The combined pattern — large YoY gains in Pre-Roll and Flower alongside sequential pullbacks of 8.30% and 21.45% — implies the July result is driven by an expanding base in value-leaning formats with short-term demand softness rather than a pricing-led surge.
Within Pre-Roll, High Wired sits at rank 9 in Illinois, pairing a 65.44% mix share with an 8.30% MoM contraction, while Flower’s 28.06% share and 21.45% MoM decline point to heavier exposure to higher-priced items during a softer month. The 6.50% Vapor Pens slice shrinking 29.98% MoM, combined with a 43.64% YoY brand-wide price lift and Pre-Roll pricing at $22.88, suggests the brand’s positioning is anchored in accessible Pre-Rolls that scale rank potential in Illinois but leave sensitivity to monthly volatility in premium Flower and a thin presence in Vapor Pens; the implication is that sustaining rank 9 will hinge on stabilizing Pre-Roll throughput while moderating Flower volatility.
Competitive Landscape
High Wired sits at rank #9 in Illinois Pre-Roll in July 2026, improving 20 positions year over year from #29 to #9, but down 4 ranks quarter-over-quarter from #5 in April 2026, indicating volatility around a mid-tier plateau; meanwhile, RYTHM advanced from #2 to #1 with 66.1% year-over-year sales growth while Dogwalkers slipped from #1 to #3 alongside a 31.8% sales contraction, and Anthem surged from #19 to #4 on 713.9% growth, implying that High Wired’s March 2026 peak at #4 and subsequent drop to #9 signal share being redistributed toward faster-rising leaders despite a large year-over-year rank gain.

Notable Products
Animal Cake Infused Pre-Roll (1g) posted the steepest move in July 2026 with a -54.3% month-over-month drop while sitting at rank 4, contrasting with Depth Charge Crumble & Diamond Infused Pre-Roll (1g) up 33.1% at rank 1. Butterstuff Infused Pre-Roll (1g) held rank 2 with a modest +0.8% change as the Butterstuff Infused Pre-Roll 5-Pack (1.75g) climbed +10.3% at rank 8, and five of the top ten are single 1g SKUs concentrated in the Pre-Roll category. Hashburger Infused Pre-Roll 10-Pack (3.5g) anchored multi-pack demand at rank 5 with $73,714 in July 2026 while Pavé Infused Pre-Roll (1g) slid -30.5% at rank 7, indicating mix volatility within the same format. The pattern implies High Wired is tilting toward a barbell: premium single 1g leaders at the top alongside value-oriented multi-packs, while mid-tier 1g variants are ceding share.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







