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Sep-2025
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Overview
Market Insights Snapshot
Grown Rogue's performance in the Michigan market has shown some variability, particularly in the Flower category. Starting in June 2025, the brand was ranked 22nd, and while it improved to 18th in August, it fell out of the top 30 by September. This fluctuation is mirrored in their sales figures, which peaked in August before dropping significantly in September. In contrast, their Pre-Roll category has maintained a more stable position, although it hasn't managed to break into the top 30 at any point, indicating a potential area for growth or reevaluation in strategy.
In New Jersey, Grown Rogue has consistently performed better in the Flower category, holding steady within the top 30 rankings, albeit with minor shifts. This consistency is reflected in their sales, which, while not showing dramatic increases, have remained relatively stable over the months. The Pre-Roll category in New Jersey also shows a consistent ranking, suggesting a stable market presence. Meanwhile, in Oregon, Grown Rogue has achieved notable success in the Flower category, peaking at the 2nd position in July and August. However, they experienced a drop to 3rd in September, which might be worth monitoring for future trends. Their Pre-Roll category, while in the top 30, has seen a slight decline, indicating potential challenges in maintaining their position.
Competitive Landscape
In the competitive landscape of the Michigan flower category, Grown Rogue experienced notable fluctuations in its rank from June to September 2025. Starting at 22nd in June, Grown Rogue saw a slight decline to 24th in July, followed by a significant improvement to 18th in August, before dropping to 31st in September. This volatility in rank suggests a dynamic market environment where competitors such as Peninsula Cannabis and Light Sky Farms also experienced shifts, with Peninsula Cannabis moving from 45th to 34th and Light Sky Farms improving from 69th to 29th over the same period. Despite the rank changes, Grown Rogue's sales remained relatively strong, although they faced a decline in September, which could be attributed to increased competition and market saturation. Brands like Muha Meds and Uplyfted Cannabis Co. also showed competitive resilience, maintaining or improving their positions, which highlights the competitive pressure Grown Rogue faces in maintaining its market share.
Notable Products
In September 2025, the top-performing product from Grown Rogue was Purple Jack (1g) in the Flower category, reclaiming its number one rank with an impressive sales figure of $23,620. Blue Runtz (Bulk) maintained its strong performance, ranking second, although its sales decreased compared to previous months. Biscotti Runtz (Bulk) emerged as the third top product, marking its first appearance in the rankings since June 2025. Modified Grapes (3.5g) debuted in the rankings at fourth place, indicating a positive reception. Blue Runtz (3.5g) rounded out the top five, showcasing a new entry in the rankings for September.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
