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Jun-2024
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Overview
Market Insights Snapshot
Crown B Alchemy has shown a consistent performance in the Beverage category in Oregon. Over the past few months, the brand has maintained a top 5 ranking, fluctuating slightly between the 4th and 5th positions. This steady ranking indicates a strong and stable presence in the Oregon beverage market. However, it's worth noting that their sales have been on a downward trend, decreasing from $170,577 in March to $122,218 in June. This decline in sales, despite maintaining a high ranking, suggests that while they are still a leading brand, the overall market or their share within it might be shrinking.
In the Tincture & Sublingual category in Oregon, Crown B Alchemy has experienced more variability. They held the 15th position in both March and April, but were not in the top 30 in May, before rising to the 13th spot in June. This fluctuation indicates a less stable performance compared to their Beverage category standing. The absence from the top 30 in May could be seen as a significant dip, but their recovery to 13th place in June shows a potential rebound. This mixed performance highlights the challenges and competitive nature of the Tincture & Sublingual market in Oregon.
Competitive Landscape
In the Oregon beverage category, Crown B Alchemy has shown a fluctuating yet competitive performance over the past few months. Despite a slight dip in rankings from 4th in March 2024 to 5th in April 2024, Crown B Alchemy managed to regain its 4th position in May, only to drop back to 5th in June. This indicates a dynamic market where Crown B Alchemy is consistently competing with top brands like Mule Extracts, which maintained a steady 3rd position throughout the period. Another notable competitor, Hapy Kitchen, has also shown resilience, moving between 4th and 5th positions, directly impacting Crown B Alchemy's rank. Meanwhile, Herban Tribe and Uncle Arnie's have remained lower in the rankings, with Uncle Arnie's entering the top 20 only in May. These shifts suggest that while Crown B Alchemy is a strong contender, it faces significant competition from well-established brands, necessitating strategic marketing and product innovations to maintain and improve its market position.
Notable Products
In June 2024, Crown B Alchemy's top-performing product was Blackberry Tincture (250mg THC, 2oz) in the Tincture & Sublingual category, maintaining its first-place position from the previous two months with a notable sales figure of 994. Cannabull - Blue Raspberry Syrup (500mg) ranked second, climbing from the third position in May 2024. Cannabull - Green Apple Nano Syrup (1000mg THC, 4oz) held the third spot, dropping from second place in April 2024. Cannabull - Mango Syrup (250mg THC, 2oz) fell to fourth place in June 2024 from its consistent second-place ranking in the prior two months. A new entry, Cannabull- Blackberry Nano Syrup (1000mg), debuted in fifth place.
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