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Aug-2024
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Overview
Market Insights Snapshot
In Oregon, Crown B Alchemy has shown notable consistency and growth in the Beverage category. From May to August 2024, the brand maintained a strong presence, consistently ranking within the top 4, peaking at rank 3 in July. This consistent performance underscores the brand's strong foothold in the market. However, the slight dip back to rank 4 in August suggests a need for strategic adjustments to regain momentum. The sales figures also reflect this trend, with a notable spike in July followed by a reduction in August, indicating potential seasonality or competitive pressures.
In the Tincture & Sublingual category in Oregon, Crown B Alchemy exhibited significant fluctuations in rankings over the same period. Starting at rank 10 in May, the brand improved to rank 4 in June but experienced a slight decline to rank 7 by August. This variability in ranking suggests a more volatile market position compared to their performance in the Beverage category. Despite these fluctuations, the overall upward trend in sales from May to July, with a slight dip in August, indicates a growing consumer interest and potential for further market penetration if the brand can stabilize its ranking.
Competitive Landscape
In the Oregon beverage category, Crown B Alchemy has shown notable fluctuations in its rank and sales over the past few months, impacting its competitive positioning. Crown B Alchemy maintained a steady 4th place rank in May and June 2024, climbed to 3rd in July, but dropped back to 4th in August. This indicates a competitive struggle, especially against brands like Mule Extracts, which also experienced rank changes but ended August in 3rd place, and Keef Cola, which consistently held the 2nd position. Despite these fluctuations, Crown B Alchemy's sales saw a significant peak in July, suggesting a potential for growth if they can stabilize their rank. Meanwhile, Hapy Kitchen and Fruit Lust have shown less volatility but remain lower in rank, indicating that Crown B Alchemy is well-positioned to capitalize on its current market standing with strategic adjustments.
Notable Products
In August 2024, the top-performing product from Crown B Alchemy was Cannabull - Mango Syrup (250mg THC, 2oz), which ranked first with sales of $593. The Cannabull Moonlight Serenade - CBD/THC/CBN 1:1:1 Marionberry Syrup (200mg CBD, 200mg THC, 200mg CBN, 4fl oz) followed closely in second place, showing a consistent strong performance across the months. Cannabull- Blackberry Nano Syrup (1000mg) jumped to the third position, improving from its previous fourth and fifth ranks in July and June respectively. Cannabull - Green Apple Nano Syrup (1000mg THC, 4oz) dropped to fourth place, showing a decline in sales. Lastly, Cannabull - Super Punch Nano Syrup (1000mg THC, 4oz) entered the top five for the first time, ranking fifth.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
