Aug-2026
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Where to Buy
Curaleaf is stocked at 65 licensed dispensaries across Connecticut, Massachusetts, and 6 other states, 31 of them in Connecticut, with the deepest coverage in Norwalk, Bristol, Hamden, Manchester, and West Hartford. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
Curaleaf’s August 2026 mix is concentrated in Flower at 90.0% share with year-over-year decline of 62.7% and month-over-month decline of 10.9%, while Edible holds 6.9% share with a 48.2% YoY drop and a 26.3% MoM decline. Pre-Roll has fallen to 1.8% share with a 96.0% YoY contraction and a 45.7% MoM decline, contrasting with Vapor Pens at 0.9% share that are up 8.4% YoY but down 32.4% MoM; Concentrates are just 0.4% share yet jumped 173.8% MoM despite a 96.6% YoY decrease. Average price slipped 2.3% YoY to $27.37 while Flower’s average price sits at $30.14, and the brand’s overall sales are down 67.9% YoY. The pattern implies over-reliance on Flower is amplifying volatility, with tiny but more elastic subcategories (Vapor Pens and Concentrates) offering emerging, though unstable, counterweights.
Positioning-wise, a 90.0% Flower skew paired with a rank of 12 in Flower in Arizona suggests Curaleaf is highly exposed to Flower rank shifts, while the 8.4% YoY growth in Vapor Pens and the 173.8% MoM spike in Concentrates signal potential wedge categories where small share can yield outsized movement. However, the 32.4% MoM decline in Vapor Pens alongside a 26.3% MoM fall in Edible indicates inconsistent traction outside Flower, and the 96.0% YoY collapse in Pre-Roll narrows cross-category defensiveness. Net, the mix points to a need to re-balance toward categories with demonstrable YoY resilience while using MoM surges to test scalable price-pack architectures rather than leaning further into a Flower-heavy footprint.
Competitive Landscape
Curaleaf sits at rank #12 in AZ Flower in August 2026 after a YoY slide from #6 to #12 and a 10-position climb from #22 in May 2026 to #12 in August 2026, while category leaders show divergent momentum: Just Flower holds #1 with a 34.7% YoY sales increase and Find. is #2 with 40.2% YoY growth, outpacing Curaleaf’s rank recovery; further up the leaderboard, The Pharm advanced from #21 to #5 YoY alongside a 290.0% YoY sales surge, while Mohave Cannabis Co. holds #3 with 12.7% YoY sales growth, indicating that Curaleaf’s current #12 standing and distance from its #5 peak in September 2025 places it on a stabilization path rather than a return-to-peak trajectory without incremental share capture.

Notable Products
Atomic Breath (14g) posted the standout shift in August 2026 with +251% month-over-month and a jump to rank 1, while White Hot Guava (3.5g) slid -45% to rank 5, marking the steepest decline among the top ten. Sweet Baya (14g) also surged +134% to rank 2, and White Hot Guava (14g) fell -30% to rank 6, creating a widening gap between momentum strains and retreating incumbents. Eight of the top ten SKUs are Flower, and three 14g Flower SKUs sit in ranks 1–4, implying an upsized pack preference that concentrates demand in high-volume eighth-ounce alternatives even as some 3.5g formats retreat. This mix implies Curaleaf is shifting assortment and promo energy toward 14g Flower value tiers to capture basket-size growth and defend rank leadership.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







