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Dec-2025
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Overview
Market Insights Snapshot
In Arizona, Shango has demonstrated a strong performance in the Flower category, consistently holding the 5th position from October to December 2025. This stability in ranking suggests a solid foothold in the market, with sales peaking at $945,034 in December. Conversely, in the Concentrates category, Shango experienced some fluctuations, moving from 14th in September to 16th in December, indicating a slightly more volatile position. Interestingly, while Shango's Pre-Roll category did not make it into the top 30 in October, it managed to climb back to 34th by December, which may suggest some recovery efforts or market adjustments.
In Oregon, Shango's presence in the Flower category showed notable improvement, rising from 90th in September to 74th in October, although it did not maintain this trajectory into November and December, as the rankings are absent. This absence from the top 30 in the latter months could indicate a challenging market environment or increased competition. The lack of data for these months makes it difficult to ascertain whether this is a temporary setback or part of a longer-term trend. Overall, Shango's performance across these states and categories reflects both strengths and areas for potential growth, particularly in maintaining and improving their market position in Oregon.
Competitive Landscape
In the competitive landscape of the Flower category in Arizona, Shango has shown a notable upward trajectory in its ranking and sales performance from September to December 2025. Starting at rank 9 in September, Shango improved to rank 5 by October and maintained this position through December, indicating a consistent rise in market presence. This upward movement is particularly significant when compared to Fade Co., which experienced a slight decline, moving from rank 7 in September to 7 in December, and Dr. Greenthumb's, which improved from rank 8 to 6. Meanwhile, Find. and Brown Bag maintained their higher positions at ranks 3 and 4, respectively, throughout the period. Shango's sales growth has been robust, with December sales figures showing a significant increase compared to September, reflecting a strong consumer demand and effective market strategies. This performance suggests that Shango is effectively capitalizing on market opportunities and positioning itself as a formidable player in the Arizona Flower market.
Notable Products
In December 2025, Baked Alaska (3.5g) led the sales for Shango, taking the top spot with a notable sales figure of 2161 units. Moonbow (3.5g) followed closely, securing the second position with strong sales performance. Cadillac Rainbows (3.5g) ranked third, showcasing consistent demand in the Flower category. Zoap (3.5g), which was previously the leader in November, dropped to fourth place, indicating a shift in consumer preference. Frosted Donuts Shake (14g) rounded out the top five, maintaining its position from previous months and highlighting its steady popularity.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
