Shango

In Arizona, Shango's performance across different categories showcases a mix of stability and fluctuation. In the Flower category, Shango consistently maintained a strong presence, ranking within the top six brands from January to April 2025, with a peak at the fourth position in January and March. This suggests a solid market position and consumer preference for their flower products. However, in the Concentrates category, Shango's rankings varied more noticeably, moving from 18th in January to 14th in March, before settling at 16th in April. This movement indicates some volatility, though the brand managed to stay within the top 30 throughout the period. In contrast, the Pre-Roll category saw Shango drop out of the top 30 in February, highlighting a challenging month, but they rebounded in March to 21st place, suggesting a recovery strategy or market adjustment.

In Nevada, Shango's presence in the Vapor Pens category was less consistent, with them not ranking in the top 30 in January but entering the rankings in February at 39th and improving slightly to 37th by March. This indicates a potential growth opportunity if the brand can capitalize on the rising trend. Meanwhile, in Oregon, Shango's performance in the Flower category shows a positive trajectory, moving from outside the top 30 in January to 67th by March, suggesting a growing acceptance or brand recognition among consumers. This upward movement could be a sign of strategic efforts paying off, though the brand still has room for growth to secure a more competitive position. These varied performances across different states and categories highlight Shango's diverse market engagement strategies and the potential areas for further expansion.