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Jan-2026
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Overview
Market Insights Snapshot
Shango's performance in the Arizona cannabis market showcases notable trends across different product categories. In the Flower category, Shango maintained a strong presence, consistently ranking 5th from October to December 2025, before slipping to 10th in January 2026. This decline in ranking coincided with a significant drop in sales from December to January. Meanwhile, in the Concentrates category, Shango's ranking fluctuated, peaking at 13th in November 2025 but dropping out of the top 30 by January 2026, indicating a potential area for improvement. In Pre-Rolls, Shango struggled to break into the top 30, with rankings hovering in the low 30s, showing a need for strategic adjustments in this category.
In other states, Shango's presence varied significantly. In Nevada, Shango's Flower products were not ranked in the top 30 until January 2026, when they appeared at 76th, suggesting a challenging market entry or limited brand recognition. In Oregon, Shango's Flower category was ranked 79th in October 2025, but did not maintain a top 30 position in the subsequent months, indicating potential difficulties in sustaining market share. These variations highlight the brand's uneven performance across states and categories, suggesting opportunities for growth and the need for targeted marketing strategies to improve visibility and sales in these regions.
Competitive Landscape
In the competitive landscape of the Arizona flower category, Shango has maintained a strong presence, consistently ranking 5th from October to December 2025, before experiencing a drop to 10th place in January 2026. This decline in rank coincides with a significant decrease in sales, suggesting potential challenges in maintaining market share. Notably, Fade Co. has shown resilience, improving its position from 7th to 8th place, with sales figures steadily increasing, which may indicate a growing consumer preference. Meanwhile, Curaleaf has remained stable in the 9th position, showing consistent sales, which could be a result of a loyal customer base. Grassroots and Drip Oils + Extracts have shown fluctuations in their rankings, with Drip Oils + Extracts notably improving from 14th to 11th, suggesting potential for upward momentum. These dynamics highlight the competitive pressures Shango faces, emphasizing the need for strategic adjustments to regain its higher ranking and bolster sales.
Notable Products
In January 2026, Mitten Cake (3.5g) emerged as the top-performing product for Shango, achieving the number one rank in sales. Cadillac Rainbows (3.5g) followed closely in second place, showing a notable increase from its third-place ranking in December 2025, with sales figures reaching 2090 units. Chem Chillz (3.5g) secured the third position, maintaining its rank from December 2025, while Alien Pharaoh (3.5g) and Wedding Pie (3.5g) rounded out the top five as new entrants. This shift in rankings highlights a dynamic change in consumer preferences, with Mitten Cake (3.5g) making a significant impact in sales volume. Overall, these trends suggest a strong consumer interest in Shango's Flower category products for the start of the year.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
