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Apr-2025
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Overview
Market Insights Snapshot
In Colorado, Dadirri has shown notable movements across several categories. Particularly in the Concentrates category, Dadirri made a significant leap from a rank of 44 in March 2025 to 34 in April 2025, indicating a positive trend in market presence. This upward movement is complemented by a steady increase in sales, which suggests growing consumer interest. However, in the Flower category, Dadirri has faced challenges, with rankings fluctuating outside the top 30, peaking at 68 in April 2025. The Pre-Roll category also saw some volatility, with Dadirri ranking 47 in April 2025 after previously reaching as high as 38 in January 2025.
In Nevada, Dadirri's performance has been mixed across different categories. In the Concentrates category, Dadirri was absent from the top 30 in February 2025, but made a comeback with a rank of 28 by April 2025. This suggests a potential recovery or strategic shift that has started to pay off. The Flower category, however, has been inconsistent, with Dadirri not appearing in the rankings for February and April 2025, highlighting a possible area of concern or opportunity for improvement. Meanwhile, in the Pre-Roll category, Dadirri maintained a stable presence, although it did not break into the top 30, showing a consistent yet unremarkable performance.
Competitive Landscape
In the competitive landscape of the Flower category in Colorado, Dadirri has experienced a fluctuating performance in terms of rank and sales over the first four months of 2025. Notably, Dadirri's rank improved significantly from 94th in March to 68th in April, indicating a positive trend in market presence. However, its sales figures, while showing a slight increase in April, remain modest compared to competitors. For instance, The Colorado Cannabis Co. consistently outperformed Dadirri, despite a declining rank from 34th in February to 63rd in April, due to its higher sales figures. Similarly, Seed and Smith (LBW Consulting) maintained a stronger position with a rank of 51st in March, despite not being in the top 20 in January. Meanwhile, Meraki Gardens demonstrated a volatile rank but managed to surpass Dadirri in sales in March. These insights suggest that while Dadirri is making strides in rank, it faces stiff competition in terms of sales volume, highlighting the need for strategic initiatives to bolster its market share.
Notable Products
In April 2025, Dadirri's top-performing product was the Black Cherry Soda Infused Pre-Roll (0.5g) in the Pre-Roll category, securing the number one rank with notable sales of 410 units. The Caviar Bitty - Taffie Caviar Infused Pre-Roll (0.5g) followed closely in second place, while the Caviar Bitty - Blueberry Scone Caviar Infused Preroll (0.5g) held the third position. The Caviar Bitty- Hybrid Caviar Infused Pre-Roll (0.5g) and Sherbanger Infused Pre-Roll (0.5g) ranked fourth and fifth, respectively. This ranking represented a new entry for these products, as they were not ranked in the previous months. The strong performance of these products indicates a positive reception in the market for Dadirri's infused pre-roll offerings in April 2025.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
