Oct-2025
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Overview
Market Insights Snapshot
Packs (fka Packwoods) has shown varied performance across different states and product categories. In Colorado, the brand's pre-rolls have seen a steady improvement, moving from rank 53 in July 2025 to 41 by October 2025, indicating a growing acceptance in the market. However, their vapor pens in the same state have experienced a decline, dropping from rank 9 to 13 over the same period. This suggests that while one category is gaining traction, the other might be facing increased competition or market saturation. Meanwhile, in Massachusetts, Packs' pre-rolls have struggled to maintain a strong presence, slipping from rank 64 in July to 89 by October, and their vapor pens have not been in the top 30 since August.
In Michigan, Packs' presence in the pre-roll category has been inconsistent, with rankings fluctuating between 55 and 88 over the months, indicating a volatile market position. The vapor pen category in Michigan has seen a similar trend, with Packs dropping out of the top 30 after August. In Nevada, however, the brand's pre-rolls have performed exceptionally well, climbing to a top 10 position in September before settling at rank 12 in October, showcasing a strong foothold in this category. Their flower category in Nevada has remained relatively stable, though not breaking into the top 60. Finally, in New York, Packs has maintained a consistent presence in the pre-roll segment, although their flower products have not sustained a top 30 ranking since July.
Competitive Landscape
In the competitive landscape of vapor pens in Colorado, Packs (fka Packwoods) has experienced a fluctuating performance from July to October 2025, with its rank dropping from 9th to 13th. This shift is notable as it reflects a broader trend of volatility within the market. Packs (fka Packwoods) faces stiff competition from brands like Eureka, which maintained a relatively stable position, moving from 10th to 14th, and Seed & Strain Cannabis Co., which improved from 14th to 11th. Meanwhile, Edun showed a notable rise, climbing from 15th to 12th, indicating a potential shift in consumer preferences. Despite these challenges, Packs (fka Packwoods) managed to outperform Sauce Essentials, which saw a decline from 12th to 15th. These dynamics suggest that while Packs (fka Packwoods) remains a key player, it must adapt to the evolving market conditions and consumer demands to regain its competitive edge.

Notable Products
In October 2025, the top-performing product from Packs (fka Packwoods) was Sour Gushers Live Resin Packspod Disposable (2g) in the Vapor Pens category, reclaiming its number one rank after falling to fourth place in September. Notably, it achieved sales of 1713 units. Orange Creamsicle Live Resin Distillate Mini Packspod Disposable (1g) dropped to second place, having previously held the top spot in both August and September. Marshmallow Fluff Distillate Packspod Mini Disposable (1g) maintained a consistent presence, ranking third, while Black Cherry Gelato Live Resin Packspod Disposable (2g) entered the rankings at fourth place. Miami Haze Distillate Mini Packspod Disposable (1g) experienced a drop to fifth place from its previous third place in September.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







