Packs (fka Packwoods)

Packs (fka Packwoods) has shown notable performances across various states and categories, with some interesting trends emerging in recent months. In Colorado, the brand's Pre-Roll category saw a positive upward trajectory, advancing from a rank of 40 in January 2025 to 26 by April 2025, alongside a consistent increase in sales. This indicates a growing consumer preference for their offerings in this category. Meanwhile, their Vapor Pens maintained a stable position, consistently ranking sixth throughout the same period, which suggests a strong foothold in this segment. In Michigan, the Pre-Roll category also experienced a commendable rise from 72nd to 53rd place, reflecting a significant gain in market share. However, their Vapor Pens in Michigan showed a decline, dropping from 44th to 66th, indicating potential challenges in this category.

In Massachusetts, Packs struggled to break into the top 30 for Pre-Rolls, with rankings consistently above 75, which could suggest limited market penetration or heightened competition. Conversely, Nevada presented a contrasting picture, where the Pre-Roll category saw a strong improvement, moving from outside the top 30 in January to 13th place by April. This substantial leap suggests a significant boost in consumer interest or a strategic shift that paid off. However, the Vapor Pens category in Nevada didn't maintain a top 30 position by April, indicating potential areas for improvement. In New York, Packs showed a mixed performance; while their Flower category rebounded to 37th place after a dip, the Pre-Roll category saw a downward trend, dropping from 13th to 34th, suggesting shifting consumer preferences or increased competition. Notably, their Vapor Pens entered the rankings by April, securing the 47th position, marking a new area of growth.