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Daybreak Cannabis is stocked at 81 licensed dispensaries across Missouri, Georgia, and Oklahoma, 64 of them in Missouri, with the deepest coverage in Kansas City, St. Louis, Columbia, Branson, and Cape Girardeau. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In October 2026, Daybreak Cannabis concentrated 70.76% of sales in Flower while Pre-Roll accounted for 29.24%, marking a pronounced mix tilt compared to the prior year as Flower fell 16.27% YoY and 10.06% MoM while Pre-Roll rose 37.85% YoY and 18.03% MoM. Despite overall brand sales declining 5.41% YoY, the average price dropped 11.98% YoY to $18.99, contrasting with a Flower average price of $33.99 that likely amplified volume sensitivity as the category contracted; in contrast, Pre-Roll’s lower average price of $9.18 aligned with its share gain. The brand held rank 13 in Flower in Missouri, suggesting category-specific pressure even as mix shifted toward a faster-growing format, implying that the growth in Pre-Roll is cushioning, but not fully offsetting, Flower erosion.
The mix swing toward Pre-Roll, up 18.03% MoM alongside a 10.06% MoM Flower decline, indicates a price-accessible pivot likely expanding reach while compressing revenue per unit; the 11.98% YoY price decrease supports this repositioning even as total sales fell 5.41% YoY. With Flower still 70.76% of sales but losing momentum versus a 37.85% YoY gain in Pre-Roll, the brand’s near-term positioning hinges on accelerating format migration without surrendering visibility in rank 13 Flower in Missouri; the pattern implies Daybreak Cannabis is trading mix for velocity, and must leverage Pre-Roll’s share gains to stabilize overall performance while managing margin impact from a lower price architecture.
Competitive Landscape
Daybreak Cannabis sits at rank #13 in Missouri Flower for October 2026, down 2 positions from #11 year over year and 1 spot worse than July–September’s #14 to #13 improvement pace, while the brand’s peak was #7 in July 2025. In contrast, Flora Farms held #1 with a -7.6% YoY sales change, and Vivid (MO) advanced from #6 to #4 alongside a 6.5% YoY sales increase, indicating Daybreak’s relative slippage versus a climbing peer and a leader absorbing contraction at the top. The pattern—ranking at #13 with a 2-position YoY decline despite a short-term lift from #14 to #13—implies Daybreak Cannabis is stabilizing quarter to quarter but losing ground year over year in a tier where upward movers are consolidating share.
Notable Products
Daybreak Cannabis leans on fresh launches in October 2026, with new products contributing 35.4% of brand sales and five of them landing among the top items, including Pink Lemonade (Bulk). That weight from recent additions means a large slice of Daybreak Cannabis’s revenue comes from products introduced in the last six months, not long-running staples.
Peer avg: average price of the same product type and package size in the same states that month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
