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Dec-2024
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Overview
Market Insights Snapshot
The performance of Sundro Cannabis in the Missouri market has shown varied results across different categories. In the Flower category, Sundro Cannabis managed to climb up the rankings from 31st in September to 27th in November, before slipping back to 31st in December. This fluctuation suggests a competitive market where maintaining a top position requires consistent effort. The sales figures for Flower peaked in November, indicating a positive trend before experiencing a decline in December. Meanwhile, the Pre-Roll category saw a more dramatic shift, with Sundro Cannabis dropping from 9th place in September to 29th in November, before slightly recovering to 26th in December. This indicates potential challenges in maintaining consumer interest in Pre-Rolls, despite a modest recovery at the end of the year.
In the Vapor Pens category, Sundro Cannabis was unable to break into the top 30 in any of the months recorded, with rankings at 60th and 59th in September and October, respectively. This suggests that the brand faces significant competition or lacks differentiation in this category, which could be an area for strategic improvement. The absence of rankings in November and December further highlights the difficulty Sundro Cannabis has in gaining traction within the Vapor Pens category in Missouri. These insights underline the importance of focusing on market dynamics and consumer preferences to enhance performance across different product categories and improve overall brand standing in the competitive cannabis market.
Competitive Landscape
In the Missouri flower category, Sundro Cannabis has shown a consistent presence in the competitive landscape, with its rank fluctuating slightly between 28th and 31st from September to December 2024. This stability in ranking suggests a steady performance compared to some competitors who experienced more dramatic changes. For instance, Stability Growers dropped significantly from 19th in October to 43rd in November before recovering to 29th in December, indicating potential volatility in their sales strategy or market reception. Meanwhile, Sublime demonstrated a notable improvement, climbing from 53rd in October to 22nd in November, which could signal a successful marketing or product initiative. Sundro Cannabis's consistent ranking amidst these fluctuations highlights its stable market position, although it may need to innovate or adjust strategies to climb higher and capture more market share, especially as brands like Cloud Cover (C3) and Cookies also vie for consumer attention with varying degrees of success.
Notable Products
In December 2024, Dirty Banana (3.5g) emerged as the top-performing product for Sundro Cannabis, rising from third place in November to claim the number one spot with sales reaching $3,977. Bunny Runtz (3.5g), which had consistently held the top rank in September and October, settled into the second position after a dip to fifth in November. Super Buff Cherries (3.5g) made a notable entry into the rankings, securing the third spot. Wedding Cake (3.5g) and Lemon Oreoz (3.5g) rounded out the top five, ranking fourth and fifth, respectively, both making their debut in the rankings for December. This month saw a dynamic shift in product standings, with several new entries and changes in the top positions compared to previous months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
