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Aug-2024
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Overview
Market Insights Snapshot
Sundro Cannabis has exhibited a mixed performance across various product categories in Missouri. In the Flower category, the brand maintained a stable presence, fluctuating slightly between ranks 23 and 26 over the past four months. Despite a dip in sales from May to July, there was a notable recovery in August. This indicates resilience and potential for growth within this category. However, the Vapor Pens category presents a more volatile picture; Sundro Cannabis was not in the top 30 brands in May and June but managed to climb up to rank 45 by August, suggesting a significant improvement and increasing consumer interest in their vapor pen products.
The Pre-Roll category tells a different story for Sundro Cannabis in Missouri. The brand's ranking remained relatively stable, oscillating between 14 and 17 over the four-month period. This consistency is a positive indicator of their strong market position within this segment. However, the slight drop in rank from 15 in July to 17 in August might suggest increasing competition or a need for enhanced marketing strategies. Overall, while Sundro Cannabis shows promising trends in certain categories, there are areas where performance could be improved to achieve better market penetration and stability.
Competitive Landscape
In the Missouri flower category, Sundro Cannabis has experienced fluctuations in its ranking over the past few months, indicating a competitive market landscape. Sundro Cannabis ranked 23rd in May 2024, dropped to 24th in June, further to 26th in July, and then rebounded to 23rd in August. This variability suggests that while Sundro Cannabis is maintaining a presence in the market, it faces stiff competition from brands like In The Flow, which saw a significant drop from 17th in May to 30th in July before recovering to 21st in August. Additionally, Nugz has shown more stability, consistently ranking around 24th to 25th. Meanwhile, Packs Cannabis (MO) demonstrated a notable improvement, jumping from 32nd in May to 18th in June and stabilizing around the 22nd rank. Vertical (MO) also showed some volatility but managed to rank higher than Sundro Cannabis in July. These dynamics highlight the importance for Sundro Cannabis to strategize effectively to maintain and improve its market position amidst such competitive pressures.
Notable Products
In August 2024, Garlic Breath (3.5g) ranked as the top-performing product for Sundro Cannabis, maintaining its leading position from May 2024 with sales reaching 4353 units. Lil Tokyo (3.5g) followed closely in second place, showing a significant rise from its fourth position in June and achieving 3899 units sold. Animal Iccee (3.5g) made a notable entry at the third position for August. Runtz (3.5g) secured the fourth position, dropping from its second place in June. Wilson! Zero (3.5g) rounded out the top five, marking its first appearance in the rankings at fifth place.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
