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Oct-2025
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Overview
Market Insights Snapshot
Decibel Gardens has shown a consistent and noteworthy presence in the California market, particularly in the Flower category. Over the past few months, the brand has steadily improved its ranking, moving from 33rd in July 2025 to 27th by October 2025. This upward trend suggests a strengthening position within a competitive market, as they managed to break into the top 30 by August. While their sales figures have seen some fluctuations, the overall trajectory is positive, indicating resilience and potential growth in California's dynamic cannabis landscape.
While Decibel Gardens has made strides in California, it is important to note that they have not yet appeared in the top 30 rankings in other states or provinces. This absence could be seen as a missed opportunity or a strategic focus on their home market. However, their performance in California could serve as a springboard for future expansions. The brand's ability to improve its ranking within a few months in a highly competitive category suggests that with the right strategy, they might replicate similar success in other regions.
Competitive Landscape
In the competitive landscape of the California flower category, Decibel Gardens has shown a promising upward trend in rankings from July to October 2025. Starting at rank 33 in July, Decibel Gardens improved its position to rank 27 by October, indicating a positive trajectory in market presence. This upward movement is noteworthy, especially when compared to competitors like Jungle Boys, which fluctuated between ranks 28 and 46, and 3C Farms / Craft Cannabis Cultivation, which experienced more volatility. Although Yada Yada maintained a stronger position, consistently ranking in the mid-20s, Decibel Gardens' steady climb suggests an effective strategy in capturing market share. Despite West Coast Cure maintaining a slightly better rank, the narrowing gap in sales figures between them and Decibel Gardens highlights the latter's growing consumer appeal and potential for further ascension in the rankings.
Notable Products
In October 2025, Roswell 47 (3.5g) continued its reign as the top-performing product for Decibel Gardens, maintaining its number one rank for the fourth consecutive month with impressive sales of 4666 units. Miyazaki Mango (3.5g) also held steady in second place, showing consistent demand across the months. Watermelon Punch (3.5g) secured the third spot, climbing from its initial fourth place in July to solidify its position. Alien Orange (3.5g) and Decibel OG (3.5g) both entered the rankings in September and maintained their fourth and fifth positions, respectively, in October. This solid performance across the board highlights a stable product lineup with minimal shifts in ranking over the past months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
