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Mar-2026
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Overview
Market Insights Snapshot
Decimal has shown consistent performance in the Capsules category within Ontario, maintaining a steady rank of 7th place from December 2025 through March 2026. This stability suggests a strong foothold in the market, with sales figures reflecting a peak in January 2026. Despite a slight dip in February, Decimal managed to stabilize its sales by March, indicating resilience in consumer demand. The absence of ranking changes highlights their consistent market presence, although it also suggests room for growth if they aim to climb higher in the rankings.
Outside of the Capsules category in Ontario, Decimal's performance in other states and categories is not detailed in the top 30 rankings, which could be seen as an area for potential improvement. This absence may indicate a lack of presence or competitiveness in those markets, signaling an opportunity for Decimal to expand its reach. By focusing efforts on increasing visibility and market penetration in these areas, Decimal could potentially enhance its brand recognition and sales performance across a broader range of categories and regions.
Competitive Landscape
In the competitive landscape of the Ontario capsules market, Decimal has maintained a steady 7th rank from December 2025 through March 2026. This consistency in rank amidst fluctuating sales figures indicates a stable market presence. Notably, Tweed has experienced a decline, dropping from 3rd to 5th place, which suggests potential vulnerabilities that Decimal could exploit to improve its standing. Meanwhile, Indiva has held its 6th position consistently, posing a direct challenge to Decimal's efforts to climb higher. The sales trends for Decimal show a peak in January 2026, followed by a slight decrease, which contrasts with the more significant downward trend seen in Tweed's sales. This relative stability in sales positions Decimal as a resilient player, capable of leveraging its consistent rank to potentially capture market share from competitors experiencing more volatility.
Notable Products
In March 2026, the top-performing product for Decimal was THC 10 Softgels 30-Pack (300mg) in the Capsules category, maintaining its leading position from February with sales of 1025 units. Following closely, THC Capsules 90-Pack (900mg) held the second rank, consistent with the previous month, although its sales saw a decline from January. CBD:THC 1:1 Balance Softgels 30-Pack (150mg CBD, 150mg THC) remained steady in third place, though its sales figures dropped significantly from February. CBD Capsules 90-Pack (1800mg CBD) continued to rank fourth, showing a consistent performance over the months despite a gradual decrease in sales. The CBD/THC 5:5 Balanced Softgels 90-Pack (450mg CBD, 450mg THC) reappeared in the rankings at fifth place, after being absent in February, but with minimal sales impact.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
