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Sep-2024
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Overview
Market Insights Snapshot
Deep Roots Harvest has demonstrated a consistent presence in the Nevada edible market over the past few months, maintaining a steady rank of 27th from July to September 2024. This stability in ranking, despite a slight dip in sales from June to July, indicates a resilient performance in a competitive category. The brand's ability to hold its position suggests that it has a loyal customer base or effective market strategies that help it remain relevant in the edible segment. This consistent ranking within the top 30 highlights a certain level of success and reliability in their product offerings, even if they are not climbing the ranks aggressively.
However, the absence of Deep Roots Harvest from the top 30 rankings in other states or provinces across different product categories could be seen as a limitation in their market reach or product diversification. This absence suggests that while they have a foothold in the Nevada edible market, there may be opportunities for growth and expansion in other regions or product categories. Their focus on maintaining their position in Nevada could be a strategic choice, but expanding their presence could potentially open new avenues for increased sales and brand recognition. This insight into their current market performance provides an interesting snapshot of their operational focus and potential areas for future growth.
Competitive Landscape
In the Nevada Edible category, Deep Roots Harvest has shown a consistent ranking at 27th place from July to September 2024, indicating a stable position within the market. However, this stability contrasts with some competitors who have experienced more fluctuations. For instance, Cheeba Chews maintained a slightly higher rank, fluctuating between 24th and 26th place, while Vert experienced a notable drop in August but recovered by September, suggesting potential volatility in their sales strategy. Meanwhile, Highly Edible dropped out of the top 20 after July, indicating a potential decline in market presence. These dynamics suggest that while Deep Roots Harvest maintains a steady position, there may be opportunities to capitalize on the instability of competitors to improve its rank and sales in the coming months.
Notable Products
In September 2024, the top-performing product for Deep Roots Harvest was Helix Twist - Key Lime Gummies 10-Pack with a significant surge to the number one rank, achieving sales of 374 units. Helix - Freestone Peach Gummy 10-Pack, which held the top position in August, slipped to second place in September with a notable decrease in sales. Helix Twist - Sour Cherry Gummies 10-Pack climbed to third place from fifth in the previous month, indicating a positive trend. Helix - Indica Sour Blue Raspberry Gummy 10-Pack re-entered the rankings at fourth place after not being ranked in August, while Helix - Blood Orange Gummies 10-Pack saw a sharp decline, dropping to fifth from second place in August. This shift in rankings highlights the dynamic changes in consumer preferences within the Edible category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
