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Dec-2025
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Overview
Market Insights Snapshot
Dime Bag (CA) has shown varied performance across different product categories in the state of California. In the Flower category, the brand maintained a fairly stable position, moving from 15th in September to 14th by December. This indicates a consistent demand and possibly effective distribution strategies. The sales figures for Flower also reflect a positive trend, with a notable increase from October to December. However, in the Pre-Roll category, Dime Bag (CA) did not manage to break into the top 30 rankings consistently, holding at 33rd place for most months, which suggests a potential area for improvement or increased competition in this segment.
On the other hand, the Vapor Pens category presents a more dynamic picture for Dime Bag (CA). Starting at 32nd place in September, the brand improved its ranking to 25th by December, indicating a significant upward trajectory. This movement could be attributed to successful marketing efforts or product innovation that resonated well with consumers. The sales data supports this upward trend, with December showing a substantial increase in sales compared to previous months. Overall, while Dime Bag (CA) shows strength in certain categories, the brand's performance in Pre-Rolls highlights areas where strategic focus could enhance their market presence further.
Competitive Landscape
In the competitive landscape of the California flower category, Dime Bag (CA) has experienced notable fluctuations in its ranking over the last few months of 2025. Starting at the 15th position in September, Dime Bag (CA) dropped to 17th in October but rebounded to 14th in both November and December. This recovery is indicative of a positive sales trend, with December sales showing a significant increase compared to October. In contrast, Glass House Farms (CA) maintained a steady climb from 17th to 15th, while Connected Cannabis Co. saw a decline from 12th to 16th, suggesting potential volatility in their sales. Meanwhile, Coastal Sun Cannabis experienced a downward trend from 6th to 13th, highlighting a significant drop in their market position. Pacific Stone showed a strong performance, climbing from 16th to 12th by December, surpassing Dime Bag (CA) in the rankings. These dynamics suggest that while Dime Bag (CA) is on an upward trajectory, the competition remains fierce, with brands like Pacific Stone making significant gains in the market.
Notable Products
In December 2025, Dime Bag (CA) saw Nightshade V2 (3.5g) leading the sales as the top product in the Flower category. Pineapple Trainwreck Distillate Cartridge (1g) secured the second position among Vapor Pens, climbing up from its previous third-place ranking in October 2025, with sales reaching 3,376 units. BTY OG (3.5g) held the third spot in the Flower category. Green Crack Distillate Cartridge (1g) maintained a consistent presence in the top five, ranking fourth in December, up from fifth in October. Utopia Haze Pre-Roll (1g) rounded out the top five, marking its presence in the Pre-Roll category with notable sales figures.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
