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Nov-2025
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Overview
Market Insights Snapshot
In the state of California, Dime Bag (CA) has demonstrated a consistent presence in the Flower category, maintaining a position within the top 20 brands over recent months. Specifically, their ranking moved from 16th in August and September to 18th in October, before slightly improving to 17th in November. This stability in the Flower category suggests a steady consumer base, even as sales showed a slight decline from August to October before rebounding in November. The Pre-Roll category, however, reveals a different trend, where Dime Bag (CA) was not in the top 30 in August but improved its position to 34th by November, indicating a positive reception to their product line in this category.
In the Vapor Pens category, Dime Bag (CA) has shown an upward trajectory, climbing from the 36th rank in August to reach the 30th position by November. This progression highlights an increasing consumer interest and possibly a competitive edge in product offerings within this segment. Notably, the sales figures for Vapor Pens reflect this upward movement, with a significant increase from August to October, and a slight dip in November, which may suggest seasonal fluctuations or inventory adjustments. The absence of top 30 rankings in other states or provinces could be seen as an area for potential growth, or it might reflect a strategic focus on their home market of California.
Competitive Landscape
In the competitive landscape of the California flower category, Dime Bag (CA) has experienced some fluctuations in its ranking over the past few months, indicating a dynamic market environment. Notably, Dime Bag (CA) held the 16th position in both August and September 2025, but saw a slight dip to 18th in October before recovering to 17th in November. This movement suggests a competitive pressure from brands like Glass House Farms (CA) and Pacific Stone, which have maintained relatively stable positions, with Glass House Farms (CA) improving from 17th to 14th and Pacific Stone fluctuating slightly but ending at 15th in November. Meanwhile, West Coast Treez and Delighted have shown varied performances, with Delighted climbing from outside the top 20 to 18th in November. These shifts highlight the importance for Dime Bag (CA) to strategize effectively to maintain and improve its market position amidst such competitive dynamics.
Notable Products
In November 2025, the top-performing product for Dime Bag (CA) was Afghan Kush (3.5g) in the Flower category, which secured the number one rank with sales amounting to 4,585 units. Monterey Fog (3.5g), also in the Flower category, shared the top rank, climbing from its previous second position in August 2025. The Green Crack Distillate Cartridge (1g) in the Vapor Pens category improved its ranking to second place from fourth in October 2025, with sales reaching 2,724 units. Purple Punch Distillate Cartridge (1g) also showed notable progress, advancing to the third rank from its previous fifth position in September 2025. Finally, Strawberry Banana (3.5g) entered the top five for the first time, ranking fourth in November 2025.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
