Glass House Farms (CA)

Data Snapshot: Jun 11, 2024
Glass House Farms (CA) Cannabis Brand Logo
$1M+

May-2024

Sales

Growth

Trend

6-Month

132

Product Count

SKUs

Glass House Farms (CA)

Overview

Glass House Farms, founded in 2015 as a single greenhouse farm in Carpinteria, California, has grown to become the largest cannabis flower brand in the world. The brand prides itself on sustainability, growing its product in clean greenhouses and focusing closely on quality, community, and environmental impact. Unlike many competitors, Glass House Farms cultivates its crop from seed to sale, uses only full flower rather than trim, and offers a spectrum of strains in its range, demonstrating its comprehensive control over product quality.
Markets

Glass House Farms (CA) Locations

Product Trends

Glass House Farms (CA) Categories

Glass House Farms (CA) Sales

Market Insights Snapshot

Glass House Farms (CA) Historical Sales by Category

Glass House Farms (CA) has shown notable performance in the Flower category within California. Over the past few months, the brand has maintained a steady presence in the top 20, with minor fluctuations. In February 2024, they were ranked 14th, a position they held through March before slipping to 17th in April and slightly recovering to 16th in May. This consistency indicates a strong foothold in the Flower category, supported by solid sales figures, such as the $1,871,380 recorded in March 2024. The slight dip in April sales did not significantly impact their overall ranking, suggesting a resilient market presence.

In contrast, the performance of Glass House Farms (CA) in the Pre-Roll category has been less impressive. They did not make it into the top 30 rankings from February through May 2024, with their highest position being 50th in February. Despite a minor increase in sales from $229,720 in February to $243,867 in March, the brand's ranking continued to decline, reaching 55th in May. This trend indicates a challenge in gaining traction within the Pre-Roll category, highlighting a potential area for strategic improvement. The lack of top 30 rankings in this category underscores the competitive nature of the Pre-Roll market in California and the need for Glass House Farms to reassess their approach.

May-2024 Rank
Flower
Pre-Roll
16
55
Glass House Farms (CA)

Competitive Landscape

In the competitive landscape of the California flower category, Glass House Farms (CA) has experienced fluctuations in its rank and sales over recent months. Despite maintaining a consistent rank of 14th in February and March 2024, the brand dropped to 17th in April before slightly recovering to 16th in May. This indicates a volatile market position, potentially influenced by the performance of competitors such as Connected Cannabis Co., which saw a significant rise to 10th place in April before falling back to 17th in May. Another notable competitor, Dime Bag, maintained a relatively stable rank, peaking at 12th in March and finishing May at 14th. Meanwhile, Fig Farms and Delighted also showed variability, with Delighted reaching as high as 13th in April before dropping to 18th in May. These shifts highlight the competitive and dynamic nature of the California flower market, where Glass House Farms (CA) must navigate both rising and falling competitors to maintain and improve its market position.

Glass House Farms (CA) market ranking for CA Flower

Glass House Farms (CA)

Notable Products

For May-2024, the top-performing product from Glass House Farms (CA) is Super Silver Haze (3.5g) in the Flower category, which rose to the first rank with a notable sales figure of 5,577 units. Garlic Starship (3.5g), previously holding the top spot for three consecutive months, moved to the second position. Super Silver Haze (7g) secured the third rank, maintaining a consistent presence in the top ranks. Donny Burger (3.5g) remained stable at the fourth rank, while Donny Burger #5 (7g) dropped from third to fifth place. This month saw Super Silver Haze (3.5g) making a significant leap from fifth to first place, indicating a strong surge in popularity.

Product Rank
Category
Feb-2024
Mar-2024
Apr-2024
May-2024
Super Silver Haze (3.5g)
Flower
>5
>5
5
1
Garlic Starship (3.5g)
Flower
1
1
1
2
Super Silver Haze (7g)
Flower
>5
3
>5
3
Donny Burger (3.5g)
Flower
>5
5
4
4
Donny Burger #5 (7g)
Flower
>5
>5
3
5
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