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Jul-2025
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Overview
Market Insights Snapshot
Disco Fsh has shown varying performance across different states and categories, with notable movements in rankings over the past few months. In Alberta, the brand has maintained a presence in the Vapor Pens category, with rankings fluctuating from 31st in April 2025 to 30th in July 2025. This consistency in the top 30 is a positive indicator of their market presence, despite a slight dip in May. The sales figures in Alberta also reflect this trend, with a notable peak in June 2025. Meanwhile, in British Columbia, Disco Fsh has not yet broken into the top 30, although there is a gradual improvement in their ranking from 56th in May to 51st in June, indicating potential growth in this market.
In Ontario, the brand's performance has been more volatile. Disco Fsh dropped out of the top 100 in June but managed to regain the 96th position by July 2025 in the Vapor Pens category. This fluctuation suggests challenges in maintaining a stable market position in Ontario. Despite the ranking challenges, the sales data indicates a slight recovery in July after a decline in May, which could be a sign of strategic adjustments by the brand. Overall, while Disco Fsh has shown resilience in some regions, there are clear opportunities for growth and stabilization in others, particularly in British Columbia and Ontario.
Competitive Landscape
In the competitive landscape of vapor pens in Alberta, Disco Fsh has demonstrated a dynamic performance from April to July 2025. Initially ranked 31st in April, Disco Fsh experienced a slight dip to 34th in May, but rebounded impressively to 26th in June, before settling at 30th in July. This fluctuation in rank is reflective of its sales performance, which peaked in June. Meanwhile, Mary Jones made a notable leap from outside the top 20 in April to 27th by May, maintaining a competitive edge over Disco Fsh in June and July. Rizzlers consistently hovered around the 31st position, posing a consistent challenge to Disco Fsh's market position. The entry of Happy & Stoned in June, debuting at 56th and quickly climbing to 28th by July, further intensified the competition. Despite these challenges, Disco Fsh's ability to reclaim a higher rank in June highlights its resilience and potential for growth in Alberta's vapor pen market.
Notable Products
In July 2025, the top-performing product from Disco Fsh was the Gucci - Juicy Fruit & Sour Green Apple Distillate Dual Chamber Disposable 2-Pack (1.2g) in the Vapor Pens category, maintaining its first-place rank for the fourth consecutive month with sales of 1485 units. The Orange Crush & Blue Ice Raspberry Distillate Dual Chamber Disposable 2-Pack (1.2g) also held steady in second place, although its sales decreased compared to June. Notably, the Nerds Distillate Dual Chamber Disposable 2-Pack (1.2g) climbed to third place, improving from its fifth position in June, indicating a resurgence in popularity. Meanwhile, the Nerds - Orange Crush & Blue Ice Raspberry Distillate Dual Chamber Disposable 2-Pack (1.2g) slipped to fourth place, reflecting a decline in sales. Finally, the Tangerina Cantina Co2 Cartridge (1g) re-entered the rankings at fifth place after previously being unranked in May and June.
```Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
