Aug-2026
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Market Insights Snapshot
In August 2026, GORILLA GARDEN CRAFT CANNABIS & EXTRACTS leaned on Vapor Pens for 38.40% share but faced a 10.11% year-over-year decline and a 38.60% month-over-month drop, while Pre-Roll rose to 24.29% share with 3.34% YoY growth and a 43.49% MoM increase. Flower expanded to 20.35% share on 74.00% YoY growth but fell 24.93% MoM, and Concentrates held 16.96% share with a 41.93% YoY contraction and a 6.79% MoM dip. With brand sales down 6.65% YoY and average price up 4.94%, the mix indicates reliance on a shrinking Vapor Pens base and a pivot toward Pre-Roll and Flower to offset Concentrates weakness, implying category rebalancing rather than uniform decline.
The shifts imply a positioning move away from heavy dependence on Vapor Pens toward a two-pillar mix of Pre-Roll and Flower, supported by a higher-price posture (average price $31.31 and category averages at $38.41 for Vapor Pens and $67.29 for Flower). Rank 35 in Alberta Vapor Pens alongside a 38.60% MoM drop signals limited near-term upside in that category, while a 43.49% MoM lift in Pre-Roll and a 74.00% YoY surge in Flower suggest headroom where price elasticity is more favorable. The pattern implies reallocating promotional weight toward Pre-Roll and sustaining Flower assortment can stabilize share while Vapor Pens and Concentrates drag less on overall performance.
Competitive Landscape
GORILLA GARDEN CRAFT CANNABIS & EXTRACTS sits at rank #35 in AB Vapor Pens in August 2026, slipping 2 positions year over year from #33 while also dropping 2 ranks from May–June’s #33 to August’s #35; despite a peak at #30 in July 2026, the retracement by 5 ranks into August contrasts with Kolab advancing from #9 to #4 and SUPER TOAST jumping from #19 to #5 on 201.0% sales growth, indicating that GORILLA GARDEN CRAFT CANNABIS & EXTRACTS is losing relative velocity as faster-rising peers compress share at the top end.

Notable Products
Sweat Helmet Pre-Roll 3-Pack (1.5g) posted the standout surge with a 100.9% month-over-month jump to rank 1, while Gorilla Grease Full Spectrum Honey Oil Disposable (1g) slid 25.8% to rank 4. Vapor Pens split directions as Stinky Fuel CO2 Honey Oil Cartridge (1g) inched up 2.3% at rank 2 but Gorilla Honey CO2 Oil Cartridge (1g) fell 12.8% at rank 7, and Concentrates dragged with Stinky Fuel Live Hash Rosin (1g) down 34.2% at rank 8. With three Pre-Rolls inside the top five and two Vapor Pens in the top ten, the mix tilts toward value-forward inhalables, implying the brand is prioritizing accessible, repeatable formats over premium concentrates for August 2026.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







