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Jun-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In June 2026, GORILLA GARDEN CRAFT CANNABIS & EXTRACTS concentrated nearly half of brand sales in Vapor Pens at 47.10% share, propelled by 221.19% year-over-year growth but easing month-over-month by 12.35%; this mix shift coincided with a 31.10% YoY increase in average price to $37.42 and an overall brand sales YoY rise of 46.17%. Flower expanded its role with 84.30% YoY growth to 20.46% share while contracting 24.49% MoM, whereas Concentrates held 23.29% share with a 5.81% YoY decline and a 6.28% MoM dip; Pre-Roll fell to 9.15% share with 48.95% YoY and 24.82% MoM declines. The pattern implies a deliberate pivot toward higher-velocity inhalables, with Vapor Pens absorbing demand despite short-term softening and Flower acting as a secondary growth pillar while Pre-Roll retrenches.
The mix suggests a pricing-power strategy anchored in Vapor Pens (average price $37.80) supporting premium positioning, while Flower’s high average price of 73.14 and rapid YoY growth signal headroom for trade-up even amid MoM volatility; concurrently, Concentrates’ 41.41 average price and negative YoY points to rationalization rather than expansion. With Vapor Pens ranking 33 in Alberta and holding 47.10% brand share against a 12.35% MoM slide, the brand’s near-term priority is stabilizing pen velocity to preserve the high-share anchor as Pre-Roll contraction reduces entry-level trial and pushes the portfolio toward fewer, higher-priced units. The implication is a tighter, premium-skewed assortment where sustaining pen replenishment and selective Flower depth becomes critical to maintain the 46.17% YoY brand sales growth while mitigating month-to-month swings.
Competitive Landscape
GORILLA GARDEN CRAFT CANNABIS & EXTRACTS ranks 33 in AB Vapor Pens in June 2026, improving 29 places from rank 62 year over year and rising 18 spots from rank 51 in March 2026, reaching a new peak rank of 33; meanwhile, category leaders held steady, with Spinach fixed at rank 1 with 43.97% YoY sales growth and Back Forty / Back 40 Cannabis at rank 2 with 19.03% YoY growth, while Kolab climbed from rank 8 to rank 4 as General Admission slipped from rank 4 to rank 5 with a -14.82% YoY decline; the pattern implies GORILLA GARDEN CRAFT CANNABIS & EXTRACTS is transitioning from lower-tier visibility toward the mid-pack, but sustained share capture will require outpacing upward movers like Kolab rather than merely closing gaps with incumbents.
Notable Products
Magic Meatball Live Hash Rosin (1g) posted the steepest pullback in June 2026 with a -40.3% month-over-month drop and slid behind higher-ranking Vapor Pens led by ranks 1 and 2. Stinky Fuel Pre-Roll 3-Pack (1.5g) also contracted by -37.5% while holding rank 4, and Gorilla Honey Oil Cartridge (1g) fell -40.1% at rank 10, signaling pressure on both infused concentrates and value-tier pen SKUs. Vapor Pens held five of the top ten positions including ranks 1, 2, 3, 5, and 10, with Stinky Fuel CO2 Honey Oil Disposable (1g) the lone bright spot at +29.7% and rank 5 against declines of -20.0% and -20.8% for the top two cartridges, implying the mix is tilting toward lower-commitment disposable formats over refillable cartridges.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
