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Jul-2025
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Overview
Market Insights Snapshot
Discos has shown a consistent presence in the Edible category within Maryland, maintaining a rank of 19th from April to June 2025, before experiencing a slight drop to 21st in July. This indicates a relatively stable performance, though the drop in July suggests increased competition or a slight decrease in market share. Despite this minor setback, Discos' sales figures have shown resilience, with a notable increase from April to May, followed by a dip in June and a recovery in July. These fluctuations highlight the dynamic nature of the market and the importance of maintaining competitive strategies to retain or improve positioning.
The absence of Discos from the top 30 brands in other states or provinces for the Edible category could be viewed as a missed opportunity for market expansion. This lack of presence might suggest either a strategic focus on specific regions like Maryland or challenges in penetrating other markets. For a brand like Discos, understanding these dynamics and exploring potential growth avenues in other states could be crucial for broadening their market footprint and increasing overall brand visibility. The insights gained from Maryland's performance could serve as a valuable benchmark for evaluating potential strategies in new or underperforming regions.
Competitive Landscape
In the Maryland edible market, Discos experienced some fluctuations in its competitive standing from April to July 2025. Initially holding the 19th rank from April to June, Discos saw a slight dip to the 21st position in July. This change in rank coincided with a decrease in sales from June to July, suggesting a potential challenge in maintaining its market position. Meanwhile, Beezle Extracts improved its rank from 20th to 19th, indicating a rise in consumer preference or strategic market moves that could have influenced Discos' decline. Similarly, Evermore Cannabis Company showed resilience by maintaining a consistent presence around the 20th rank, which might have contributed to the competitive pressure faced by Discos. These dynamics highlight the importance for Discos to innovate or adjust its strategies to regain its earlier position and potentially surpass competitors in the Maryland edible market.
Notable Products
In July 2025, the top-performing product for Discos was Peppermint Dark Chocolate Bites 10-Pack (100mg), securing the first rank with a notable sales figure of 874 units. This product regained its top position after slipping to fourth place in June. The CBD/THC/CBN 5:1:1 Wild Cherries Gummies 10-Pack (500mg CBD, 100mg THC, 100mg CBN) climbed to the second rank, despite being fifth in April and May. Sours Pink Lemonade Live Resin Gummies 10-Pack (100mg) dropped to third place from its previous consistent second rank in May and June. White Chocolate With Cookies & Cream Topping 10-Pack (100mg) and Radzberry Live Resin Gummies 10-Pack (100mg) rounded out the top five, maintaining their positions from June.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
