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Market Insights Snapshot
Discos operated entirely in Edible during May 2026, with Edible accounting for 100.0% category share and a rank of 20 in Edible within Maryland. Year over year, Edible sales declined 21.9% while average price fell 14.3%, and month over month sales contracted 27.6% alongside a single-category mix that remained fixed at 100.0%. The concentration in one category, paired with a May 2026 rank position of 20, implies that Discos’s exposure is fully tied to Edible price and velocity headwinds rather than offset by mix diversification.
The 27.6% month-over-month sales drop concurrent with a 14.3% average price decrease suggests volume softness beyond price effects, and the 21.9% year-over-year decline against a two-year sales change of 2.5% points to a reversal after prior stabilization. With a 100.0% single-category footprint and a rank of 20, the brand’s positioning is anchored to Edible demand cycles in Maryland, implying that near-term share resilience depends on either re-acceleration of Edible unit velocities or expansion beyond a one-category strategy.
Competitive Landscape
Discos sits at rank #20 in MD Edible in May 2026 with no year-over-year rank change from #20, and its peak of #18 in April 2026 marks a 2-position improvement that then reverted back by 2 positions. Among competitors, Incredibles climbed from #2 to #1 while growing sales 38.2%, and Betty's Eddies fell from #1 to #2 with a 19.4% sales decline, indicating upward pressure at the top as Discos remained flat at #20 across both three-month and year-over-year views. This pattern implies Discos is holding share without momentum, as top-tier reshuffling and a brief April 2026 peak to #18 did not translate into sustained rank gains.
Notable Products
Sour Watermelon Live Resin Gummies 10-Pack (100mg) posted the standout move in May 2026 with an 80.9% month-over-month surge to rank 3, while CBD/THC/CBN 5:1:1 Wild Cherries Gummies 10-Pack (500mg CBD, 100mg THC, 100mg CBN) fell 44.2% but still held rank 1. Radzberry Live Resin Gummies 10-Pack (100mg) climbed 36.1% to rank 2, contrasting with Milk Chocolate Bites 10-Pack (400mg) dropping 56.9% and White Chocolate With Cookies & Cream Topping 10-Pack (100mg) sliding 48.5%. Eight of the top ten are Edible gummies or chocolates, and live resin gummies accounted for three of the top four ranks, implying Discos is pivoting toward terpene-forward gummy formats over declining chocolate SKUs.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
