Market Insights Snapshot
For the brand Beezle Extracts, there are some notable trends in their performance across different states and categories. In California, Beezle Extracts experienced a decline in their ranking in the Concentrates category from August to October 2023, going from 46th to 74th. In November 2023, they did not make it to the top 20, indicating a significant drop in their performance. This downward trend is mirrored in their sales which fell from 89,709 in August to 39,480 in October.
Contrastingly, in Maryland, Beezle Extracts showed improved performance, especially in the Concentrates and Vapor Pens categories. In the Concentrates category, their ranking improved from 8th in August to 5th in November, while in the Vapor Pens category, they moved up from 16th to 14th over the same period. However, their performance in the Pre-Roll category took a dip in November, falling from 22nd to 32nd. It's also worth noting that in the Edibles category, Beezle Extracts maintained a steady presence in the top 20, with their ranking fluctuating slightly but remaining relatively stable.
Competitive Landscape
In the Vapor Pens category within Maryland, Beezle Extracts has shown a steady improvement in rank from August to November 2023, moving from 16th to 14th place. However, the competition is fierce. Magnitude has made a significant leap in the same period, jumping from 35th to 16th place. Meanwhile, CULTA and Evermore Cannabis Company have maintained a consistent presence in the top 15, with CULTA experiencing a slight drop in rank in November. District Cannabis has also remained a strong competitor, consistently ranking higher than Beezle Extracts. While Beezle Extracts is improving, these competitors are showing robust performance and growth, indicating a highly competitive market.
Notable Products
In November 2023, the top-performing product from Beezle Extracts was the 'Buzz - Ghost OG Distillate Cartridge (0.5g)', which had impressive sales of 4113 units. Following closely in second place was the 'Buzz - Frosted Banana Distillate Cartridge (0.5g)' with 3958 units sold. The third spot went to 'Buzz - Cherry Pie Distillate Cartridge (0.5g)' with 3001 units sold, while the 'Buzz - Forza Sour Distillate Cartridge (0.5g)' and 'Buzz - Race Fuel Distillate Cartridge (0.5g)' secured the fourth and fifth spots respectively. It's worth noting that these rankings represent a significant shift from the previous months, as none of these products were among the top 5 in August, September, or October. All these top-performing products fall under the Vapor Pens category.