.svg){kind=small}
Sep-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Everyday Cannabis (MI) has shown a consistent upward trajectory in the Michigan market, particularly in the Flower category. Starting from a rank of 14 in June 2025, the brand improved its position to rank 10 by September 2025. This steady climb indicates a positive reception and growing preference among consumers for their flower products. Notably, the sales figures reflected this trend, with a significant jump in sales from July to August. The brand's presence in the top 30 consistently over these months highlights its strong market position in Michigan's competitive landscape.
While Everyday Cannabis (MI) has made significant strides in Michigan, the absence of rankings in other states suggests that the brand has yet to establish a foothold outside its home state. This could be seen as a potential area for growth or a challenge if expansion is a strategic goal. The brand's performance in the Flower category in Michigan could serve as a blueprint for future endeavors in other markets. However, the lack of presence in other states' top 30 rankings indicates that the brand's influence is currently localized, and there might be untapped opportunities or barriers that need to be addressed for broader market penetration.
Competitive Landscape
In the competitive landscape of the Michigan flower category, Everyday Cannabis (MI) has shown a consistent upward trajectory in its rankings over the past few months, moving from 14th place in June 2025 to 10th place by September 2025. This positive trend suggests a strengthening market presence, although it still faces stiff competition. Notably, OG Farms has made significant strides, climbing from 16th to 8th place, indicating a robust increase in sales. Similarly, Common Citizen also improved its position, moving from 15th to 9th place, reflecting a strong sales performance. Meanwhile, Glorious Cannabis Co. experienced a decline, dropping from 6th to 12th place, which could present an opportunity for Everyday Cannabis (MI) to capture more market share. Despite these shifts, Everyday Cannabis (MI) has maintained a competitive edge, showing resilience and potential for further growth in the Michigan market.
Notable Products
In September 2025, Everyday Cannabis (MI) saw Rainbow Sherbert (3.5g) emerge as the top-performing product, climbing from fourth place in August with sales reaching 7,866. RS-11 x Gelato Pre-Roll (1g) secured the second spot, marking its debut in the rankings with notable sales of 5,827. Blue Sherb Cake Pre-Roll (1g) followed closely in third place, while Galactic Guava Pre-Roll (1g) came in fourth. Runtz (3.5g), which was the top product in June, dropped to fifth place, indicating a significant decline from its previous peak. These shifts highlight a dynamic change in consumer preference towards pre-rolls in September.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
