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May-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
Goldkine concentrated 73.71% of May 2026 sales in Flower, where year-over-year growth was 41.24% but month-over-month declined 27.32%, while Pre-Roll held 24.25% with a 1.99% YoY uptick and a 17.95% MoM increase; Concentrates remained small at 2.04% share but surged 210.56% YoY and 136.23% MoM. Despite a 30.51% brand-level YoY sales increase and an 11.62% YoY drop in average price, the mix tilted away from Flower on a monthly basis toward Pre-Roll and Concentrates, implying that Goldkine is trading volume across lower price points to offset Flower’s MoM pullback.
With Flower ranked 16 in Michigan, the 27.32% MoM contraction in its core category alongside a 17.95% MoM lift in Pre-Roll suggests a defensive pivot toward accessible formats as pricing falls 11.62% YoY and the average ticket sits at $16.46. The 136.23% MoM and 210.56% YoY spikes in Concentrates, even at 2.04% share, indicate a testable wedge for differentiation that could improve category breadth if sustained, while May 2026’s mix shift implies that maintaining rank will depend on stabilizing Flower velocity and converting Pre-Roll trial into repeat without further diluting margin.
Competitive Landscape
Goldkine sits at rank #16 in MI Flower as of May 2026, improving 8 positions year over year from #24 and tightening 2 spots from #18 in February 2026; despite peaking at #13 in April 2026, the one-month slide of 3 ranks back to #16 contrasts with High Minded holding #1 while posting a -14.45% YoY sales change and Goodlyfe Farms advancing from #7 to #2 alongside a +66.23% YoY sales increase. Compared with Grown Rogue jumping from #29 to #5 on +245.91% YoY sales, Goldkine’s move from #24 to #16 is steadier than the top-end volatility but less acceleration than peers climbing double-digit ranks, implying a mid-pack ascent that requires sustained share capture to convert the April 2026 peak into a durable top-15 position.
Notable Products
Blueberry Crumble Infused Pre-Roll (1g) posted the standout move in May 2026 with a 59.4% month-over-month increase to rank 1, while Orange Creamsicle Infused Pre-Roll (1g) also surged 52.9% yet still sat at rank 6, indicating gains are concentrated at the top rather than uniformly lifting the tier. Lemon Headz Smalls (14g) advanced 67.4% to rank 8, and four of the top ten are Pre-Roll SKUs clustered at ranks 1, 2, 4, and 5, signaling a tilt toward inhalables even as Flower maintains mid-table presence. With the leading Pre-Roll expanding faster than the category’s mid-rank peer and Flower’s largest growth landing outside the top five despite $146,933 in sales, the mix points to Goldkine prioritizing high-velocity Pre-Rolls while keeping Flower as a secondary volume anchor.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
