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May-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
Glacier Cannabis is concentrated in Flower at 89.58% share, with May 2026 Flower sales down 14.86% year over year but up 1.34% month over month, while Pre-Roll holds 4.72% share with a 33.64% YoY decline and a 12.74% MoM drop. Vapor Pens remains a small 1.98% share but posts a 1,046.04% YoY lift alongside a 4.23% MoM dip, whereas Concentrates at 3.42% share fell 5.15% YoY and 27.24% MoM; the residual Edible slice at 0.29% share declined 68.24% YoY and 33.00% MoM. With overall brand sales down 14.56% YoY and average price up 3.78%, the mix points to heavy reliance on a stabilizing core (Flower) in Michigan while peripheral categories either contract or remain too small to offset the core’s trajectory, implying near-term results hinge on Flower recovery more than diversification.
Given Flower’s 89.58% share and a category rank of 20 in Michigan Flower, Glacier Cannabis is positioned as a mid-pack Flower player whose incremental MoM gain of 1.34% must carry brand outcomes amid double-digit YoY declines in Pre-Roll (33.64%) and Concentrates (5.15%). The 1,046.04% YoY surge in Vapor Pens off a 1.98% share suggests experimentation rather than scale, and the 33.00% MoM decline in Edible alongside a 27.24% MoM drop in Concentrates indicates limited near-term cushioning from non-Flower formats; the pattern implies that improving rank within Flower and calibrating price points around the $17.99 average price will matter more for share capture than expanding low-share adjacencies in June 2026.
Competitive Landscape
Glacier Cannabis sits at rank #20 in MI Flower for May 2026, down 2 positions year over year from #18 while improving 4 spots since February 2026 when it was #24; against this backdrop, Goodlyfe Farms jumped from #7 to #2 with a 66.23% YoY sales change and Grown Rogue surged from #29 to #5 with a 245.91% YoY increase, whereas category leaders like High Minded held #1 despite a -14.45% YoY decline and Society C slipped from #2 to #3 with -17.64% YoY sales; the mix of Glacier Cannabis’s modest YoY rank erosion alongside a three-month climb and a prior peak of #10 in October 2024 implies the brand is stabilizing mid-tier while faster-moving rivals compress headroom, signaling that share recovery will require outpacing competitors’ double- and triple-digit gains rather than relying on incumbents’ declines.
Notable Products
Maui Wowie Pre-Roll (1g) posted the standout move in May 2026 with a 72.7% month-over-month rise and a rank at 9, while Zest Mintz (Bulk) fell 16.5% month over month at rank 7, indicating volatility concentrated at the category edges. Green Crack (1g) advanced to rank 1 with a 44.0% month-over-month increase, and Freezer Jam Pre-Roll (1g) slid 36.3% month over month to rank 8, suggesting substitution within the Pre-Roll set toward Maui Wowie rather than across categories. Flower dominated the leaderboard with eight of the top ten SKUs and captured ranks 1 through 7 aside from the two Pre-Rolls, and the presence of multiple Bulk and 3.5g entries alongside a single $78,742 premium-size listing points to a mixed-size strategy that is tilting toward replenishment packs.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
