.svg){kind=small}
Oct-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Dream Edibles has shown notable performance shifts across various states and categories. In Arizona, the brand has made a significant leap in the Edible category, moving from a rank of 37 in July 2025 to breaking into the top 30 by October 2025 at rank 29. This upward trend is accompanied by a substantial increase in sales, culminating in a total of $32,208 in October. This progression indicates a strengthening presence in the Arizona market, suggesting successful strategies or product offerings that resonate well with consumers there.
Conversely, in Michigan, Dream Edibles experienced a decline in its ranking within the Edible category. Starting at rank 28 in July, the brand slipped to rank 32 by October. This downward movement is reflected in a consistent decrease in sales figures over the same period, with October sales totaling $198,850. This drop out of the top 30 could signal challenges in maintaining market share or increased competition, highlighting a potential area for strategic adjustments. The contrasting performances in these states illustrate the varying market dynamics Dream Edibles faces and the need for tailored approaches in different regions.
Competitive Landscape
In the competitive landscape of Michigan's edible cannabis market, Dream Edibles has experienced notable fluctuations in its ranking over the past few months, impacting its sales performance. From July to October 2025, Dream Edibles saw its rank drop from 28th to 32nd, with a corresponding decline in sales. This downward trend contrasts with the performance of competitors like Bamn, which improved its rank from 64th to 30th and saw a significant increase in sales, surpassing Dream Edibles in October. Meanwhile, Mitten Extracts has shown a recovery in October after missing the top 20 in August, indicating a volatile but potentially upward trajectory. Kiva Chocolate and Amnesia have maintained relatively stable ranks, with Kiva Chocolate consistently trailing behind Dream Edibles in sales. These dynamics suggest that while Dream Edibles faces challenges in maintaining its market position, opportunities exist to leverage competitive insights for strategic improvements.
Notable Products
In October 2025, Potdots - Milk Chocolates 100-Pack (100mg) maintained its position as the top-selling product for Dream Edibles, despite a decrease in sales to 3768 units. Strawberry Pixils 20-Pack (200mg) rose to the second position with a slight increase in sales, reflecting strong consumer interest. Milk Chocolate Covered Peanut Butter Caramel 2-Pack (200mg) emerged as a new entry, achieving the third rank with notable sales figures. Watermelon Pixils 20-Pack (200mg) secured the fourth position, improving from its previous rank in September. Dark Chocolate Covered Sea Salt Caramel (10mg) entered the rankings at fifth place, indicating a growing preference for this product among consumers.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
