Data Snapshot: Nov 03, 2026
$1M+

Oct-2026

Sales

Decline

Trend

6-Month

211

Product Count

SKUs

$10.8

Avg Price

-0.8%

YoY Sales Change

73.6%

YoY Price Change

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Amnesia

Where to Buy

Amnesia is stocked at 241 licensed dispensaries across Michigan, New York, and New Mexico, 227 of them in Michigan, with the deepest coverage in Detroit, New Buffalo, Monroe, Grand Rapids, and Inkster. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.

https://headsetstorage.blob.core.windows.net/brand-stores/11564.json?v=20261102
Amnesia Sales

Market Insights Snapshot

Amnesia Historical Sales by Category

In October 2026, Amnesia concentrated 53.62% of sales in Pre-Roll with 8.71% YoY growth and 5.26% MoM, while Vapor Pens held 37.60% share with 62.06% YoY and 4.33% MoM. Edible contracted to 5.21% share with an 80.57% YoY decline and a 43.72% MoM drop, as Concentrates held 3.57% share with 136.27% YoY growth but a 9.17% MoM decrease. Average price rose 73.60% YoY to $10.80, and Pre-Roll ranked 22 in Michigan, indicating a portfolio tilting toward higher-priced inhalables amid a rapid exit from low-priced Edible.

The mix shift—Pre-Roll up 5.26% MoM alongside Vapor Pens up 4.33% MoM, versus Edible down 43.72% MoM—implies Amnesia is consolidating demand in fast-turn inhalables where pricing power can support the 73.60% YoY price increase. With Concentrates posting 136.27% YoY growth but a 9.17% MoM dip and only 3.57% share, the brand’s near-term positioning hinges on defending Pre-Roll’s 53.62% share and leveraging Vapor Pens’ 62.06% YoY momentum to stabilize total sales despite a brand-level YoY decline of 82.74%.

Oct-2026 Rank
Concentrates
Edible
Pre-Roll
Vapor Pens
#77
#67
#22
#32
Category
Share of Sales
Avg Item Price
YoY %
MoM %
Pre-Roll
53.6%
$13.50
+8.7%
+5.3%
Vapor Pens
37.6%
$9.54
+62.1%
+4.3%
Edible
5.2%
$5.17
-80.6%
-43.7%
Concentrates
3.6%
$10.52
+136.3%
-9.2%
Amnesia

Competitive Landscape

Amnesia ranks #22 in MI Pre-Roll for October 2026, down 5 positions year over year from #17, yet up 8 places versus July 2026 when it sat at #30; against a category where Jeeter held at #1 with a 2.9% YoY sales lift and Cali-Blaze stayed at #2 despite a 37.7% YoY decline, Amnesia’s slide from a peak of #15 in March 2026 to #22 now suggests rank pressure is more about share redistribution than total category contraction, further evidenced by Jungle Juice climbing from #8 to #5 alongside a 52.8% YoY increase; the thesis is that Amnesia’s downward YoY rank change, despite a recent quarter-on-quarter rebound of 8 ranks, implies the brand is losing relative velocity to faster risers and must capture incremental distribution or pricing efficiency to reverse share erosion.

Amnesia category ranking vs. nearest competitors
Amnesia

Notable Products

Amnesia’s sales in October 2026 are concentrated in one format: Connoisseur / Infused Pre-Rolls account for 53.6% of brand revenue, with Vapor Pens adding 37.6% across disposable and cartridge. This tilt toward infused pre-rolls means most of its sales come from a single format.

Product
Type
Share of Sales
Avg Price
vs. Peer Avg
MoM %
Blueberry Pancake Bubble Hash Infused Pre-Roll 5-Pack (3.5g)
Connoisseur / Infused
2.5%
$20.12
-0.2%
+67.2%
Banana Split Bubble Hash Infused Pre-Roll (1.3g)
Connoisseur / Infused
2.4%
$9.68
+54.3%
+54.3%
Pineapple Express Bubble Hash Infused Pre-Roll 5-Pack (3.5g)
Connoisseur / Infused
2.4%
$22.13
+9.8%
+27.6%
Fruity Pebbles Glass-Tip Bubble Hash Infused Pre-Roll (1.3g)
Connoisseur / Infused
2.3%
$9.57
+54.9%
+2.7%
Dirty Shirley Bubble Hash Infused Pre-Roll 5-Pack (3.5g)
Connoisseur / Infused
2.2%
$21.95
+8.9%
+11.6%
Apple Burst Bubble Hash Infused Pre-Roll (1.3g)
Connoisseur / Infused
2.2%
$9.88
+59.9%
+1.5%
Fruity Pebbles Bubble Hash Infused Pre-Roll 5-Pack (3.5g)
Connoisseur / Infused
2.1%
$21.17
+5.1%
+5.0%
Apple Burst Bubble Hash Infused Pre-Roll 5-Pack (3.5g)
Connoisseur / Infused
2.0%
$20.69
+2.6%
-4.8%
Cherry Pie Bubble Hash Infused Pre-Roll 5-Pack (3.5g)
Connoisseur / Infused
2.0%
$21.27
+5.5%
-14.3%
Bubblegum Hash Infused Pre-Roll 5-Pack (3.5g)
Connoisseur / Infused
1.7%
$19.45
-3.5%
-33.7%

Peer avg: average price of the same product type and package size in the same states that month.

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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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