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Oct-2025
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Overview
Market Insights Snapshot
In the state of Michigan, Mitten Extracts has shown a varied performance across different product categories over recent months. Notably, the brand has maintained a stronghold in the Vapor Pens category, consistently holding the number one rank from July to October 2025. This stability indicates a robust market presence and consumer preference for their vapor pen products. In contrast, their performance in the Edible category has been less consistent. After appearing in the top 30 in July, Mitten Extracts fell out of the rankings in August, only to reappear in September and October at ranks 33 and 31, respectively. This fluctuation suggests challenges in maintaining a competitive edge in the edible market segment.
Meanwhile, in the Pre-Roll category, Mitten Extracts has demonstrated impressive upward momentum in Michigan. Starting at the eighth position in July, the brand improved its ranking to sixth in August and further climbed to fifth in both September and October. This upward trend signifies a growing consumer base and possibly successful marketing or product innovation strategies in this category. Despite the challenges faced in the Edible category, the consistent top-tier ranking in Vapor Pens and the positive trajectory in Pre-Rolls highlight Mitten Extracts' strategic strengths and market adaptability in Michigan's competitive cannabis landscape.
Competitive Landscape
In the competitive landscape of vapor pens in Michigan, Mitten Extracts has consistently maintained its position as the top-ranked brand from July to October 2025. This stability in rank highlights its strong market presence and customer loyalty. Despite fluctuations in sales, with a noticeable dip in September, Mitten Extracts managed to recover and sustain its lead over competitors. Muha Meds and MKX Oil Company have consistently ranked second and third, respectively, but their sales figures remain significantly lower than Mitten Extracts, indicating a substantial gap in market share. The consistent performance of Mitten Extracts in the vapor pen category suggests a robust brand strategy and product appeal, positioning it favorably against its competitors in the Michigan market.
Notable Products
In October 2025, the top-performing product from Mitten Extracts was the Sour Diesel Distillate Cartridge (1g) in the Vapor Pens category, reclaiming its number one position with sales of 31,098 units. The Watermelon Zuntz Distillate Cartridge (1g) dropped to second place after leading in August and September. Lemon Cherry Gelato Distillate Cartridge (1g) made a notable entry into the rankings at third place, showing a strong increase from its previous absence. Bubba Kush Distillate Cartridge (1g) maintained a steady performance, ranking fourth once again. Strawberry Cough Distillate Cartridge (1g) entered the top five for the first time, indicating a growing popularity among consumers.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
