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Dec-2025
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Overview
Market Insights Snapshot
Drewby Doobie / Epic Flower has shown notable performance improvements in the Oregon market across several categories. In the Flower category, the brand moved from a rank of 35 in September 2025 to an impressive 20 by December 2025. This upward trend indicates a strong market presence and growing consumer preference. The sales figures reflect this positive trajectory, with an increase from $143,277 in September to $245,583 in December. This substantial growth in sales and ranking highlights the brand's successful strategies in capturing a larger share of the market.
In the Pre-Roll category, Drewby Doobie / Epic Flower also experienced a favorable movement, climbing from 23rd place in September to 14th place by December. This consistent improvement suggests a strengthening brand reputation and product appeal within this category. However, the brand's performance in the Vapor Pens category did not make it into the top 30 until November, when it ranked 79th. This indicates a potential area for growth and development, as the brand is not yet a major player in this segment. The mixed performance across categories suggests that while Drewby Doobie / Epic Flower has solidified its standing in certain areas, there are opportunities to expand its influence in others.
Competitive Landscape
In the competitive landscape of the Oregon flower category, Drewby Doobie / Epic Flower has shown a promising upward trajectory in recent months. Starting from a rank of 35 in September 2025, the brand improved its position to rank 20 by December 2025. This positive trend indicates a growing market presence, especially when compared to competitors like Alter Farms, which fluctuated significantly, peaking at rank 13 in November but dropping to 21 in December. Meanwhile, William's Wonder Farms maintained a relatively stable position, hovering around the 18th rank, and PDX Organics experienced a decline from rank 8 in November to 22 in December. Notably, Midnight Fruit Company showed a steady climb, ending at rank 19 in December, just ahead of Drewby Doobie / Epic Flower. These dynamics suggest that while Drewby Doobie / Epic Flower is gaining ground, it faces stiff competition from brands that are also making strategic moves to capture market share in Oregon.
Notable Products
In December 2025, the top-performing product for Drewby Doobie / Epic Flower was Ice Cream Cake Pre-Roll 10-Pack (5g) in the Pre-Roll category, climbing to the first position with notable sales of 1532 units. Maui True Blood Pre-Roll 10-Pack (5g) followed closely, ranking second with a significant increase from its fourth position in October 2025. Gush Mints Pre-Roll 10-Pack (5g) made its debut in the rankings, securing the third spot. Jack Herer Pre-Roll 10-Pack (5g) dropped to fourth place from its previous top position in November 2025. Grape Gasoline Pre-Roll 10-Pack (5g) rounded out the top five, maintaining a consistent presence despite a drop from second place in September 2025.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
