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Apr-2025
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Overview
Market Insights Snapshot
EarthWolf Farms has shown varied performance across different categories and regions, with notable trends in the British Columbia market. In the Concentrates category, the brand experienced a decline in rankings from January to March 2025, moving from 10th to 19th place, before stabilizing in April. This downward trend is accompanied by a decrease in sales, with a notable dip in February. Despite this, the brand managed to maintain its position in the top 20, indicating a resilient presence in the market amidst fluctuating sales figures.
In contrast, the Oil category presented a different scenario for EarthWolf Farms in British Columbia. The brand was ranked 11th in January and reappeared at the same position in April, though it was not in the top 30 for February and March. This suggests a potentially volatile performance or strategic shifts in focus during those months. The sales figures in January and April show a significant difference, hinting at underlying market dynamics or changes in consumer preferences. The absence from the rankings in two months could be seen as a challenge or an opportunity for EarthWolf Farms to reassess its strategy in the Oil category.
Competitive Landscape
In the competitive landscape of the concentrates category in British Columbia, EarthWolf Farms has experienced notable fluctuations in its market position from January to April 2025. Initially ranked 10th in January, EarthWolf Farms saw a decline to 19th by March, maintaining this position in April. This downward trend in rank contrasts with the performance of competitors like RAD (Really Awesome Dope), which surged from not being in the top 20 in January to 9th place in March, before settling at 17th in April. Meanwhile, Adults Only maintained a relatively stable position, hovering around the 15th to 16th rank, indicating consistent sales performance. BLAST and Green Amber also showed varying ranks, with BLAST peaking at 17th in March and Green Amber showing resilience by climbing back to 21st in April after dropping out of the top 20 in March. These shifts highlight the dynamic nature of the market, with EarthWolf Farms needing to strategize effectively to regain its earlier momentum and counter the rising competition.
Notable Products
In April 2025, EarthWolf Farms' top-performing product was Venom OG Live Rosin (1g) in the Concentrates category, maintaining its consistent first-place rank from previous months, with sales of 423 units. Grapefruit Cake Mac Live Rosin (1g), also in the Concentrates category, held steady in second place, reflecting its stable popularity. Zen Oil (30ml) in the Oil category saw a notable improvement, climbing to third place from fifth in March, with a significant increase in sales. Northern Apple Jaxx Live Rosin (1g) experienced a slight decline, moving to fourth place from third in March. Grapefruit Mac Full Melt Hash (1g), reappearing in the rankings, secured the fifth position, indicating a resurgence in interest.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
