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Sep-2025
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Overview
Market Insights Snapshot
EarthWolf Farms has shown a dynamic performance across various product categories and regions. In the British Columbia market, their presence in the Concentrates category has seen some fluctuations. Starting in June 2025 at the 29th rank, they improved to 24th in July, then to 23rd in August, before dropping to 26th in September. This indicates that while there is some volatility, EarthWolf Farms is maintaining a position within the top 30, which suggests a consistent demand for their products, albeit with room for improvement. Their sales figures in this category also reflect this trend, with a notable peak in July before experiencing a slight decline in the following months.
In contrast, EarthWolf Farms made a significant entry into the Oil category in British Columbia, debuting at the 11th position in August 2025. This strong initial showing suggests a successful launch or campaign during that period, capturing consumer interest effectively. However, the absence of rankings in June and July implies that they were not in the top 30 before August, indicating either a new product launch or a previous underperformance in this category. The sales data for Oil in August also suggests a promising start, although further details on subsequent months would provide a clearer picture of their ongoing performance in this segment.
Competitive Landscape
In the competitive landscape of the concentrates category in British Columbia, EarthWolf Farms has demonstrated a dynamic performance over the past few months. Starting from June 2025, EarthWolf Farms was ranked 29th, but it climbed to 24th in July, further improved to 23rd in August, before slightly dropping to 26th in September. This fluctuation highlights a competitive environment where brands like RAD (Really Awesome Dope) and Uncle Bob also experienced shifts in their rankings, with RAD consistently staying just ahead of EarthWolf Farms. Notably, Green Amber showed a strong performance, moving from 35th in June to 19th in July, indicating a potential threat to EarthWolf Farms' market share. Despite these challenges, EarthWolf Farms' sales showed resilience, particularly in July, where it saw a significant increase, suggesting effective marketing strategies or product offerings that resonated well with consumers. As the market remains highly competitive, EarthWolf Farms will need to continue innovating and adapting to maintain and improve its position.
Notable Products
In September 2025, Afghan Hash (2g) emerged as the top-performing product for EarthWolf Farms, climbing from a rank of 4 in August to secure the number 1 spot, with sales reaching 177 units. Venom OG Live Rosin (1g) followed closely in second place, showing a significant improvement from its previous rank of 5 in August. Zen Oil (30ml) dropped to third place after holding the top position in August, indicating a shift in consumer preference. White Gold Live Rosin (1g) maintained a steady presence in the top rankings, although it slipped to fourth place from second in August. Acapulco Gold Live Rosin (1g) fell to fifth place, having previously been unranked in August, highlighting the dynamic nature of the market.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
