El Sol Labs

Data Snapshot: Apr 04, 2024
El Sol Labs Cannabis Brand Logo
$100K+

Mar-2024

Sales

Growth

Trend

6-Month

97

Product Count

SKUs

El Sol Labs

Overview

Markets

El Sol Labs Locations

Product Trends

El Sol Labs Categories

El Sol Labs Sales

Market Insights Snapshot

El Sol Labs Historical Sales by Category

In Colorado, El Sol Labs has shown notable performance across different cannabis product categories, demonstrating a diverse market presence. The brand's Concentrates have seen a positive trajectory, moving from rank 24 in December 2023 to rank 15 by March 2024, which is a significant improvement and suggests increasing popularity among consumers. This is further supported by a substantial sales jump in March 2024 to 153,971, indicating a solidifying position within the Concentrates category. However, their Pre-Roll category tells a different story, with the brand not making it into the top 30 by March 2024, after previously hovering around the 90s rank in the preceding months. This drop could imply a need for strategic adjustments to bolster their market share in this segment.

Moreover, El Sol Labs' performance in the Vapor Pens category within Colorado also highlights an upward trend, with the brand climbing from rank 100 in December 2023 to 65 by March 2024. This impressive rise is mirrored by a significant increase in sales, peaking at 27,050 in March 2024. The consistent upward movement across the months showcases the brand's growing influence and consumer preference in the Vapor Pens space. Despite these successes, the absence from the top 30 in the Pre-Roll category by March 2024 presents an area for potential growth and improvement. The contrast between the categories underscores the importance of maintaining a balanced approach to market penetration and product development to sustain overall brand performance.

Mar-2024 Rank
Concentrates
Pre-Roll
Vapor Pens
15
65
El Sol Labs

Competitive Landscape

In the competitive landscape of the concentrates category in Colorado, El Sol Labs has shown a notable upward trajectory in its market position. Starting from a rank outside the top 20 in December 2023, it made a significant leap to the 15th position by March 2024, indicating a robust growth in sales and market share. This performance is particularly impressive when compared to its competitors. For instance, Olio maintained a relatively stable position but saw a decrease in rank from 17th in December 2023 to 17th in March 2024, despite a fluctuation in sales. Kayak Cannabis, on the other hand, improved its rank from being outside the top 20 to 16th by March 2024, showcasing a positive trend but still trailing behind El Sol Labs in the latest month. HRVST and Bud Fox Supply Co both held higher ranks than El Sol Labs throughout the period but experienced a mix of rank improvements and declines. El Sol Labs' significant rank improvement and sales growth highlight its rising prominence and competitive edge in the Colorado concentrates market, positioning it as a brand to watch in the evolving cannabis industry.

El Sol Labs market ranking for CO Concentrates

El Sol Labs

Notable Products

In March 2024, El Sol Labs saw Cowboy Lemonade Wax (1g) leading their sales in the concentrates category, achieving the top rank with notable sales figures of 765 units. Following closely, Truffle Sunday Wax (1g) and Green Mamba Wax (1g) secured the second and third positions, respectively, indicating a strong preference for wax concentrates among their product offerings. Blueberry Cough Wax (1g) and Unicorn Serum Wax (1g) rounded out the top five, showcasing a diverse range of flavors and strains appealing to the market. Notably, there were no previous sales data for these products from December 2023 through February 2024, suggesting either a new product launch or a significant shift in consumer preferences leading to these rankings. This sudden emergence of concentrates at the top of El Sol Labs’ sales chart marks a remarkable shift in product performance and consumer interest within a single month.

Product Rank
Category
Dec-2023
Jan-2024
Feb-2024
Mar-2024
Cowboy Lemonade Wax (1g)
Concentrates
>5
>5
>5
1
Truffle Sunday Wax (1g)
Concentrates
>5
>5
>5
2
Green Mamba Wax (1g)
Concentrates
>5
>5
>5
3
Blueberry Cough Wax (1g)
Concentrates
>5
>5
>5
4
Unicorn Serum Wax (1g)
Concentrates
>5
>5
>5
5
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