Jul-2026
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Where to Buy
El Sol Labs is stocked at 55 licensed dispensaries across Colorado, with the deepest coverage in Denver, Colorado Springs, Commerce City, Grand Junction, and Thornton. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
El Sol Labs concentrated its July 2026 mix in Concentrates at 96.18% share while Edible held 3.82%, with Concentrates down 63.37% year over year and 0.99% month over month and Edible declining 6.70% month over month with no prior-year comp reported. The brand’s overall average price fell 21.06% year over year to $9.21, with Concentrates priced at $9.36 and Edible at $6.62, and brand-level sales contracted 63.55% year over year alongside a 70.82% decline versus 24 months. The pattern implies a heavy reliance on Concentrates where both volume and price softness are compressing revenue, while the sub-5% Edible contribution is too small to offset Concentrates’ double-digit declines.
Within Colorado Concentrates, El Sol Labs sat at rank 28 in July 2026, a position consistent with a niche share given the 96.18% category dependence and 63.37% Concentrates year-over-year contraction. The near-flat Concentrates month-over-month movement at -0.99% versus a steeper -6.70% in Edible signals that short-term stability still hinges on Concentrates, but the 21.06% year-over-year price drop suggests price-led tactics are not restoring rank enough to change that position. The implication is that maintaining a Concentrates-first identity while selectively expanding Edible beyond 3.82% could reduce rank vulnerability, because current pricing concessions and category concentration are correlating with a 63.55% brand sales decline rather than recovering share.
Competitive Landscape
El Sol Labs stands at rank #28 in CO Concentrates in July 2026, down 12 positions from #16 year over year, and 3 positions softer than its April 2026 rank of #25; the brand is also far from its peak rank of #6 reached in January 2025, marking a 22-position slide from that high. In contrast, Amber held #1 year over year and remains #1 in July 2026 while growing sales by 48.9%, and Sunshine Extracts rose from #8 to #3 with 43.4% sales growth, indicating competitors are either holding or gaining share as El Sol Labs drifts from the top tier. The pattern implies El Sol Labs is ceding rank momentum to leaders consolidating the upper ranks, and without reversing a 12-rank YoY decline and a 3-rank slip since April 2026, re-entry into the top 10 is unlikely in the near term.

Notable Products
Sandbox Wax (1g) led July 2026 with a 206% month-over-month surge and climbed to rank 2, while Agent Bruce Wax (1g) fell 13% MoM and slipped to rank 9. Sartfighter Wax (1g) held rank 1 without a reported MoM, and Lotus Dream Wax (1g) advanced 25% MoM around rank 6, with Pending Update Wax (1g) also up 25% at rank 7. Nine of the top ten SKUs are Concentrates, indicating a product mix that is consolidating around wax formats and favoring a few high-velocity entries over breadth.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







