.svg){kind=small}
Dec-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
West Edison has shown notable performance in the Colorado market, particularly within the Concentrates category. Over the last few months of 2025, West Edison has experienced a steady climb in the rankings, moving from 28th place in September to 23rd in November, before slightly dropping to 24th in December. This upward trend in the rankings is accompanied by a significant increase in sales, peaking in November. The positive movement in the Concentrates category suggests a growing consumer preference for West Edison's offerings in this segment, which could be indicative of strong brand loyalty or successful marketing strategies.
In contrast, West Edison's performance in the Vapor Pens category in Colorado has been less consistent. The brand hovered around the 40th position, briefly improving to 37th in October but then falling back to 41st by December. This fluctuation in rankings, coupled with the decline in sales from October to December, indicates potential challenges in maintaining a competitive edge in this category. The inability to break into the top 30 in Vapor Pens highlights areas where West Edison might need to innovate or adjust its strategy to capture a larger share of the market.
Competitive Landscape
In the competitive landscape of vapor pens in Colorado, West Edison has demonstrated a relatively stable presence, although it faces challenges from both established and emerging brands. Over the last quarter of 2025, West Edison maintained a rank within the top 50, fluctuating slightly from 37th in October to 41st in December. This consistency suggests a loyal customer base, but also highlights the need for strategic marketing to climb higher in the rankings. In comparison, The Colorado Cannabis Co. experienced a significant decline, dropping from 22nd in September to 38th by December, indicating potential market share that West Edison could capitalize on. Meanwhile, Good Chemistry Nurseries and Roll One / R.O. showed varied performance, with the former improving slightly by December and the latter experiencing a notable dip before recovering. These dynamics suggest opportunities for West Edison to leverage its stable sales and focus on targeted promotions to improve its competitive standing in the Colorado vapor pen market.
Notable Products
In December 2025, the top-performing product for West Edison was Golden Goat Wax (1g) in the Concentrates category, achieving the number one rank with notable sales of $490. Afghani Shatter (1g) rose to second place, showing a significant improvement from fourth place in November. Indica Wax (1g) secured the third spot, entering the top rankings for the first time. Blue Dream Wax (1g), which held the top position in November, dropped to fourth place in December. Grape Gasoline Wax (1g) maintained its position at fourth place until November, but did not rank in December.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
