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Aug-2025
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Overview
Market Insights Snapshot
West Edison has shown notable performance in the Colorado market, particularly within the Concentrates category. Over the summer months of 2025, the brand experienced some fluctuations in its rankings, moving from 18th in May to 21st in July, and then climbing to 15th by August. This upward trend in August suggests a potential strategic improvement or market reception that is worth exploring further. In terms of sales, while there was a dip in July, the overall sales figures remained relatively stable, indicating a resilient presence in the market.
In contrast, West Edison's performance in the Vapor Pens category in Colorado has been less robust. The brand did not manage to secure a spot within the top 30 rankings during the summer months, with rankings slipping from 32nd in May to 40th by August. This decline could be indicative of increased competition or shifting consumer preferences within the category. Despite this, the brand's ability to maintain a presence in the Concentrates category suggests a focal point where West Edison might concentrate its efforts to bolster its overall market performance.
Competitive Landscape
In the competitive landscape of the Colorado concentrates market, West Edison has shown a notable improvement in its ranking and sales performance over the summer of 2025. Starting at 18th place in May, West Edison climbed to 15th by August, indicating a positive trajectory in market presence. This upward trend is significant when compared to competitors like Colorado's Best Dabs (CBD), which remained outside the top 20 until August, and Nuhi, which fluctuated, dropping to 20th in July before recovering slightly. Meanwhile, Seed and Smith (LBW Consulting) maintained a steady position, consistently ranking higher than West Edison, but with less dynamic movement. Another competitor, The Greenery Hash Factory, also showed an upward trend, surpassing West Edison in August. These shifts highlight West Edison's ability to improve its market position amidst a competitive field, suggesting effective strategies in capturing consumer interest and driving sales.
Notable Products
In August 2025, the top-performing product for West Edison was the Guptilla Kush Activated RSO Syringe (1g) in the Concentrates category, securing the number one rank with sales of 730 units. The Golden Goat Wax (1g) maintained its position at rank two, consistent with its performance in July 2025. Blue Dream Budder (1g) emerged at rank three, marking its debut in the top ranks. Blueberry Scone Budder (1g) and Habanero Peaches Sugar Wax (1g) followed closely, occupying the fourth and fifth ranks respectively. Notably, the rankings for these products have shown stability or improvement, with no significant drops observed from previous months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
