Elevator

Data Snapshot: May 05, 2024
Elevator Cannabis Brand Logo
$100K+

Apr-2024

Sales

Strong Growth

Trend

6-Month

29

Product Count

SKUs

Elevator

Overview

Elevator is a renowned cannabis brand, overseen by Upstate Elevator Supply Co., known for its certified organic Vermont CBD products which range from full-spectrum CBD tinctures to edibles. Offering an educational approach to cannabis, the company features its proprietary Verano strains, placing emphasis on consumer education instead of mere product promotion. Boasting a top-rated dispensary in Long Beach, CA, Elevator's innovative offerings also extend to online services, promoting accessibility and convenience for its customers.
Markets

Elevator Locations

Product Trends

Elevator Categories

Elevator Sales

Market Insights Snapshot

Elevator Historical Sales by Category

In Saskatchewan, the Elevator brand has shown significant improvement in the Flower category, moving from the 16th position in January 2024 to 2nd by April 2024. This remarkable ascent is indicative of the brand's growing popularity and consumer acceptance in the province. The sales figures underscore this trend, with a notable increase from 98,615 in January to 297,568 by April, marking a substantial growth in revenue. However, in the Pre-Roll category, Elevator's performance tells a different story. Initially, they were not ranked in the top 30 brands for January, which signals a lack of market penetration or consumer awareness at the beginning of the year. Nevertheless, there has been a significant turnaround, with the brand climbing to the 17th position by April, despite starting from a lower base.

The trajectory of Elevator in the Pre-Roll category, although starting from a point of no visibility in the rankings, shows a promising upward trend, ending at the 17th rank by April 2024. This dramatic improvement, especially from being unranked to making a notable entry, suggests a growing consumer interest or successful marketing efforts in Saskatchewan. On the flip side, the Flower category's consistent rise in rankings and sales portrays a strong and increasing foothold in the market. This dual performance across categories highlights Elevator's dynamic market strategy and adaptability. However, the fluctuating performance, particularly the initial absence in the Pre-Roll category rankings, points towards potential challenges in brand visibility or product distribution that the brand has evidently begun to overcome.

Apr-2024 Rank
Flower
Pre-Roll
2
17
Elevator

Competitive Landscape

In the competitive landscape of the Flower category in Saskatchewan, Elevator has shown a remarkable trajectory in improving its rank and sales over the first four months of 2024. Starting the year at 16th place, Elevator quickly ascended to 6th by February, 5th in March, and impressively secured the 2nd spot by April. This upward movement is indicative of significant growth in both market share and consumer preference, outpacing competitors such as The Loud Plug and Twd., which also showed improvements but not as markedly. Twd., for instance, made a leap from not being in the top 20 to 4th place by April, while The Loud Plug moved from 8th to 5th in the same period. However, both were outperformed by Elevator in terms of rank advancement and sales growth. Despite this rapid ascent, Elevator still trails behind Encore, which has consistently held the 1st rank from January to April. Elevator's growth trajectory suggests a strong competitive stance in the Saskatchewan Flower market, challenging even the top-ranked brands through significant sales increases and rank advancements.

Elevator market ranking for SK Flower

Elevator

Notable Products

In April 2024, Elevator's top-performing product was the OG Kush Pre-Roll 10-Pack (5g) in the Pre-Roll category, achieving the highest rank with notable sales figures of 948 units. Following closely, the Mandarin Cookies Pre-Roll 10-Pack (5g) secured the second position, indicating a strong preference for pre-rolled products among consumers. The third spot was taken by Mac Melon OG (28g) from the Flower category, showcasing diversity in the top product preferences. Oreoz Mint Kush (7g) saw a positive shift from a fifth position in February to the fourth rank in April, highlighting a growing interest in this product. Lastly, the Fives Pre-Roll 5-Pack (2.5g) rounded out the top five, maintaining the dominance of Pre-Roll products in Elevator's sales chart for the month.

Product Rank
Category
Jan-2024
Feb-2024
Mar-2024
Apr-2024
OG Kush Pre-Roll 10-Pack (5g)
Pre-Roll
>5
>5
>5
1
Mandarin Cookies Pre-Roll 10-Pack (5g)
Pre-Roll
>5
>5
>5
2
Mac Melon OG (28g)
Flower
>5
>5
>5
3
Oreoz Mint Kush (7g)
Flower
>5
5
>5
4
Fives Pre-Roll 5-Pack (2.5g)
Pre-Roll
>5
>5
>5
5
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