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Oct-2025
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Overview
Market Insights Snapshot
Emerald Sky has maintained a steady presence in the California market within the Edible category. Over the past few months, the brand has demonstrated consistent performance, maintaining its position within the top 10 brands. In July and August 2025, Emerald Sky held the 9th rank, briefly dipping to 10th in September before regaining the 9th spot in October. This indicates a robust market presence, despite some fluctuations in monthly sales figures, which saw a slight decrease in September before recovering in October.
While Emerald Sky's performance in California is notable, it is important to highlight that the brand did not appear in the top 30 rankings in other states or provinces during this period. This absence could suggest either a lack of market penetration outside of California or a strategic focus on strengthening its position within the California Edible category. Understanding the factors behind this concentrated market presence could provide valuable insights into the brand's overall strategy and future growth potential.
Competitive Landscape
In the competitive landscape of the California edibles market, Emerald Sky has shown resilience and adaptability, maintaining a steady presence within the top 10 ranks from July to October 2025. Despite a slight dip to the 10th position in September, Emerald Sky quickly rebounded to 9th place in October, indicating a positive response to market dynamics. In contrast, Plus consistently held the 11th position, suggesting a stable yet slightly less competitive stance compared to Emerald Sky. Meanwhile, Drops and Froot maintained higher ranks at 8th and 7th positions respectively, with Froot showing particularly robust sales figures. Highatus demonstrated a fluctuating performance, moving from 11th to 9th and back to 10th, highlighting a competitive but volatile market position. These dynamics underscore Emerald Sky's need to innovate and differentiate to climb higher in the rankings and capture more market share.
Notable Products
In October 2025, the top-performing product for Emerald Sky was the Berry Blaze Gummy (100mg), maintaining its number one rank for the third consecutive month with sales figures reaching 6261. The Hybrid Melon Thunder Gummy (100mg) held the second spot, consistent with its ranking in the previous two months. Indica Peanut Butter Dark Chocolate Cups 10-Pack (100mg) improved its ranking to third place, up from fourth in September. Grape Quake High Dose Gummy (100mg) slipped to fourth, after being third last month. Notably, Strawberry Slam Gummy (100mg) entered the top five for the first time, marking its debut in the rankings.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
