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May-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In May 2026, Flyte’s mix concentrated in Vapor Pens at 69.43% share with a year-over-year increase of 168.42% but a month-over-month decline of 16.63%, while Concentrates held 16.15% share with a 7.20% YoY decline and a 10.43% MoM decline. Flower accounted for 14.41% share after a 73.07% YoY contraction but rebounded 22.57% MoM, and the brand-wide average price rose 9.40% YoY to $34.04. With Vapor Pens ranked 30th in Saskatchewan, category momentum is skewed toward a single engine even as short-term softness and a Flower rebound signal a recalibration of mix rather than uniform growth.
The combination of a 168.42% YoY surge in Vapor Pens alongside a 16.63% MoM pullback, paired with a 22.57% MoM lift in Flower after a 73.07% YoY drop, implies Flyte is pivoting from a one-category upswing toward a more balanced basket to sustain growth. Given Concentrates’ 7.20% YoY and 10.43% MoM declines against a 9.40% YoY brand-level price increase, Flyte’s positioning leans on premiumizing Vapor Pens while testing recovery in value-sensitive segments like Flower, which could diversify revenue risk and improve rank beyond 30 in Saskatchewan if the MoM traction persists.
Competitive Landscape
Flyte is ranked #40 in BC Vapor Pens in May 2026, improving 1 position from #41 year over year, but slipping 3 spots from #37 over the last three months; against a longer arc, the brand sits 17 places below its peak of #23 from August 2024. Competitive pressure is acute at the top where BoxHot held #1 year over year and remains #1, while Spinach advanced from #4 to #2 with 158.1% YoY sales growth, and Kolab moved from #13 to #5 on 129.6% YoY growth; in contrast, Flyte’s marginal YoY rank gain alongside a recent 3-rank slide signals a plateauing trajectory that, without a share-earning catalyst, implies further crowd-out risk from faster-climbing rivals.
Notable Products
Yuzu Mandarin Liquid Diamonds Cartridge (1g) posted the standout move in May 2026 with a 113.6% month-over-month surge to rank 2, while category leader Bubble Mania Ice Liquid Diamonds Cartridge (1g) fell 18.2% at rank 1. Watermelon Distillate Disposable (0.5g) dropped 31.7% at rank 3, and Smashin Passion Distillate Disposable (0.5g) declined 25.1% at rank 4, putting three Vapor Pens in the top four even as two of them contracted. With Vapor Pens occupying at least five of the top seven ranks and Candy Rain (1g) in Flower up 67.0% at rank 8, the mix implies Flyte is consolidating around higher-velocity pen formats while selectively nurturing emerging Flower SKUs to hedge volatility.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
