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Oct-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
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In October 2026, Uncle Bob concentrated 51.35% of sales in Concentrates with a 17.04% month-over-month lift but a 19.70% year-over-year decline, while Flower held 44.10% share with an 87.31% MoM surge against a 94.28% YoY drop. Vapor Pens collapsed to 3.34% share with an 87.11% MoM decline and a 96.96% YoY contraction, and Pre-Roll slipped to 1.22% share with a 25.37% MoM decline and a 99.22% YoY fall. The average price fell 23.27% YoY to $28.67 as Concentrates priced at 28.14 and Flower at 37.35, indicating the category mix shift is being driven by lower-priced Concentrates regaining monthly traction even as annual comps remain deeply negative, implying a tactical pivot toward margin-light volume over premium positioning.
These shifts place Uncle Bob as a niche Concentrates-led player ranked 29 in Concentrates in British Columbia, with the 17.04% MoM rebound in that category offsetting the 87.11% MoM decline in Vapor Pens and the 25.37% MoM decline in Pre-Roll. The 87.31% MoM jump in Flower alongside a 94.28% YoY decline suggests episodic restocking rather than sustained share capture, while the 51.35% share in Concentrates versus 44.10% in Flower signals a defensive tilt toward the category where Uncle Bob retains relative rank presence; the implication is that near-term positioning hinges on defending Concentrates in British Columbia while treating Flower spikes as opportunistic volume that will not materially improve annual trajectory without price architecture changes.
Competitive Landscape
Uncle Bob sits at rank #29 in BC Concentrates in October 2026, down 9 positions year over year from #20 and 4 spots since July 2026 from #25, while also tracking 15 places below its peak of #14 in October 2024; in contrast, Endgame holds #1 with a flat YoY rank at #1 and YoY sales up 197.5%, and BoxHot advanced from #19 to #4 alongside a 624.3% YoY sales increase, signaling that Uncle Bob’s downward rank shifts amid competitors’ upward moves point to relative share erosion unless the brand reclaims momentum.
Notable Products
Uncle Bob’s October 2026 lineup is concentrated, with the top 10 items capturing 91.3% of brand sales and Shatter alone accounting for 51.3% of revenue. Indica Shatter (1g) leads at 18.9%, so most of its sales ride on a handful of Shatter and popcorn-flower SKUs.
Peer avg: average price of the same product type and package size in the same states that month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
