Jul-2026
Sales
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6-Month
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Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Fruit Lust is stocked at 106 licensed dispensaries across Oregon, with the deepest coverage in Portland, Medford, Beaverton, Bend, and Eugene. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
Fruit Lust concentrated 70.68% of July 2026 sales in Beverage with 32.82% year-over-year growth and an 18.76% month-over-month lift, while Tincture & Sublingual rose to 22.97% share with 185.49% YoY growth and a 2.21% MoM uptick; Vapor Pens fell to 6.35% share with a 36.02% YoY decline and no reported MoM change. Average price rose 5.21% YoY to $23.46 even as category pricing diverged, with Beverage averaging higher prices than Tincture & Sublingual; this mix shift, paired with a Beverage category rank of 6 in Oregon, implies Fruit Lust is leaning into higher-ticket Beverage momentum while selectively expanding Tincture & Sublingual to diversify volume without overexposing to the declining Vapor Pens.
The combination of an 18.76% MoM Beverage surge alongside a modest 2.21% MoM gain in Tincture & Sublingual suggests short-term demand is clustering around ready-to-drink formats, while the 36.02% YoY decline in Vapor Pens indicates a deliberate deprioritization or product lifecycle headwind; together these shifts support a portfolio tilt toward categories where premiumization can sustain the 5.21% YoY price increase. With Beverage at 70.68% share and rank 6 in Oregon, and Tincture & Sublingual now nearly one-quarter of mix at 22.97%, the positioning implies Fruit Lust is constructing a two-pillar strategy that balances scale in Beverage with high-growth, lower-priced tincture formats to hedge against volatility and maintain year-over-year brand sales growth of 40.49%.
Competitive Landscape
Fruit Lust is ranked #6 in OR Beverage in July 2026, with a 0-place year-over-year rank change, indicating a flat trajectory while peers reshuffle; the brand also sits #6 on a 3-month view and reached its peak rank of #6 in July 2026, reinforcing stasis rather than movement. In contrast, Magic Number held #1 year-over-year and remains #1 with a 32.1% YoY sales increase, while Keef Cola stayed at #2 despite a 31.6% YoY decline, and Crown B Alchemy held #5 with a 33.0% YoY sales drop, indicating that Fruit Lust’s unchanged #6 rank coexists with both growth at the top and double-digit contractions above it. The pattern implies Fruit Lust’s static rank is a share-loss risk if momentum does not improve, because competitors are either expanding from the lead or ceding ground that a mobile #6 could convert into upward rank changes.

Notable Products
Mango Syrup (1000mg THC, 4oz, 120ml) posted the largest move in July 2026 with +80.2% MoM to rank 2, while Watermelon Nano Syrup (1000mg THC, 4oz) fell -17.4% MoM at rank 8; this divergence suggests demand is concentrating in select flavor profiles rather than lifting the entire Beverage set uniformly. Raspberry Syrup (1000mg THC, 4oz) held rank 1 with +15.1% MoM as Orange Syrup (1000mg THC, 4oz, 120ml) surged +69.1% MoM to rank 7, and three SKUs in the top four sit in Beverage, indicating a category-weighted advance over the Tincture & Sublingual entries at ranks 3 and 9. Marionberry Nano Syrup (1000mg THC, 4oz, 120ml) climbed +36.7% MoM while Strawberry Juice Box Tincture (1000mg) rose +9.5% MoM, but the Beverage cluster also includes a -17.4% MoM laggard, pointing to flavor-level winners driving mix rather than a blanket category lift. The pattern implies Fruit Lust’s commercial direction is tilting toward Beverage-led growth anchored by a handful of breakout flavors, guiding assortment and promo spend toward high-velocity syrups over broad-based pushes.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







