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Oct-2026
Sales
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6-Month
Product Count
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Avg Price
YoY Sales Change
YoY Price Change
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Fruit Lust is stocked at 111 licensed dispensaries across Oregon, with the deepest coverage in Portland, Medford, Beaverton, Bend, and Eugene. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
Fruit Lust’s category mix in October 2026 tilted further toward Beverage, which held 74.74% share with 11.95% year-over-year growth and a 26.50% month-over-month lift, while Tincture & Sublingual captured 23.14% share on an 82.74% year-over-year surge but slipped 0.72% month over month. Vapor Pens accounted for 2.12% share after an 89.60% year-over-year decline despite a 9.87% month-over-month uptick, and Beverage pricing at an average of $27.27 contrasted with Tincture & Sublingual at $18.39, aligning with the brand’s overall 9.97% average price increase. With Beverage ranked 6 in Oregon, the pattern implies Fruit Lust is consolidating around high-priced Beverage momentum while using Tincture & Sublingual’s outsized year-over-year growth to buffer category risk.
The simultaneous 26.50% month-over-month Beverage acceleration and 0.72% month-over-month pullback in Tincture & Sublingual indicate a short‑term tilt toward premiumized volume capture, reinforced by a 9.97% YoY price lift without derailing 18.68% brand sales growth. Vapor Pens’ 89.60% year-over-year contraction alongside a 9.87% month-over-month uptick suggests a niche recovery that is too small at 2.12% share to alter mix, implying Fruit Lust’s positioning is best leveraged by deepening Beverage rank from 6 through pricing power and sustained share defense while selectively nurturing Tincture & Sublingual as a secondary growth engine.
Competitive Landscape
Fruit Lust sits at #6 in OR Beverage in October 2026, unchanged from #6 year over year, with a flat 0-rank shift both YoY and over the past 3 months, while the category leader mix moved as Mary Jones climbed from #4 to #2 and Keef Cola slipped from #2 to #3 by 1 rank; this stability places Fruit Lust behind Magic Number at #1 with +28.07% YoY sales and ahead of no downward movers in rank despite Mule Extracts dropping from #3 to #4 and Crown B Alchemy holding at #5 with −18.20% YoY sales. The pattern—flat at #6 while competitors reshuffle up or down—implies a stuck position where incremental share gains will require dislodging a stable #5 or capitalizing on further declines above, rather than relying on organic drift.
Notable Products
Fruit Lust’s lineup in October 2026 is concentrated in Beverage syrups, with Drops, Mixes, Elixirs, and Syrups accounting for 74.7% of sales, while Tinctures contribute 23.1%. With 89.4% of sales coming from its top 10 items and Strawberry Syrup among the biggest pieces at 13.2%, most of its sales ride on syrup formats.
Peer avg: average price of the same product type and package size in the same states that month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
