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Oct-2025
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Overview
Market Insights Snapshot
Glacial Gold has demonstrated a strong presence in the British Columbia market, particularly in the Capsules and Oil categories, where it consistently holds the top rank. This sustained leadership in Capsules is notable, as the brand has maintained the number one position from July through October 2025, despite a slight dip in sales from September to October. In the Oil category, Glacial Gold has also maintained a steady first-place ranking with a noticeable increase in sales in October. However, their performance in the Vapor Pens category in British Columbia has seen a downward trend, dropping from 19th place in July to 37th in October, indicating potential challenges in maintaining market share in this segment.
In Alberta, Glacial Gold's performance is mixed across categories. While the brand holds a solid second-place ranking in the Capsules category, its position in the Vapor Pens category has declined, falling out of the top 30 by October. This suggests that while Glacial Gold is a strong competitor in Capsules, it faces significant competition in Vapor Pens. In Ontario, the brand maintains a steady fourth-place ranking in Capsules, with sales showing an upward trend from July to October. However, their Vapor Pens category performance remains less competitive, with rankings fluctuating and failing to break into the top 30 consistently. The absence of a ranking in the Capsules category in Saskatchewan by October indicates a potential area for growth or a need to reassess market strategies in this province.
Competitive Landscape
In the British Columbia capsules market, Glacial Gold has consistently maintained its top position from July to October 2025, demonstrating a strong brand presence and consumer loyalty. Despite a dip in sales in October, Glacial Gold's leadership in the market remains unchallenged, with competitors such as Indiva and Emprise Canada trailing behind. Notably, Indiva improved its rank from third to second place in September and maintained this position in October, while Emprise Canada experienced a decline from second to third place in the same period. This competitive dynamic suggests that while Glacial Gold remains the market leader, there is a competitive tussle for the second position, which could influence Glacial Gold's strategic decisions to further solidify its dominance in the future.
Notable Products
In October 2025, the top-performing product for Glacial Gold remained the THC Softgels 100-Pack (1000mg) in the Capsules category, maintaining its number one rank despite a sales decrease to 4744 units. The CBD/THC 1:1 Balanced Softgel 50-Pack (500mg CBD, 500mg THC) improved its rank to second place, showing a notable increase in sales from the previous month. The THC 10 Softgels 10-Pack (100mg) slipped to third place, reflecting a slight drop in sales. The CBD/THC 1:1 Balanced Softgel 100-Pack (1000mg CBD, 1000mg THC) held steady in fourth place. A new entrant, CBD/THC 30:30 Max Balanced Drops (35ml), entered the rankings at fifth place, indicating a positive reception in the Oil category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
