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Aug-2025
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Overview
Market Insights Snapshot
Green State has shown a notable upward trajectory in the Concentrates category within Washington. Starting from May 2025, the brand was not within the top 30, ranking at 48th, but by August 2025, Green State had climbed to 27th place. This improvement is significant, especially considering the competitive nature of the cannabis market in Washington. Such a leap suggests that Green State has been successful in capturing consumer interest or possibly expanding its distribution network to reach more customers. The sales figures support this narrative, with a marked increase from June to August, indicating a positive reception from the market.
While Green State's performance in Washington is commendable, it is important to note that the brand was not ranked within the top 30 in other states or provinces during this period. This absence from the top rankings in other regions may point to either a strategic focus on Washington or challenges in penetrating other markets. Understanding the dynamics in Washington could provide insights into potential strategies for Green State to replicate its success elsewhere. However, the data does not provide a complete picture of the brand's overall market strategy, leaving room for further exploration into how Green State could enhance its presence across different states and categories.
Competitive Landscape
In the Washington concentrates market, Green State has shown a notable improvement in its ranking over the summer of 2025, climbing from 48th in May to 27th by August. This upward trajectory is significant, especially when compared to competitors like Slab Mechanix, which saw a decline from 16th to 28th over the same period. Meanwhile, Lifted Cannabis Co and Collections Cannabis maintained more stable positions, with the latter consistently ranking in the mid-20s. The emergence of Hustler's Ambition in the rankings from July onwards, reaching 29th in August, indicates a growing competitive landscape. Green State's sales increase in August aligns with its improved rank, suggesting a positive reception of its products in the market. This competitive analysis highlights Green State's potential to continue its upward momentum amidst fluctuating performances of its peers.
Notable Products
In August 2025, Fruit Punch Hash Rosin (1g) emerged as the top-performing product for Green State, climbing from fifth place in June to first place, with a notable sales figure of 595 units. OG Kush Hash Rosin (1g) also showed significant improvement, advancing from third place in July to secure the second spot in August with 540 units sold. Pineapple Express Hash Rosin (1g) made its debut in the rankings, capturing the third position. Kush Mintz Hash Rosin (1g) and Georgia Peach Hash Rosin (1g) followed, ranking fourth and fifth respectively in their first appearance. The Concentrates category overall demonstrated dynamic shifts in product rankings, reflecting a competitive landscape among Green State's offerings.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
