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Aug-2025
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Overview
Market Insights Snapshot
Hustler's Ambition has demonstrated varied performance across different categories and states, with notable movements in rankings and sales figures. In the state of Nevada, the brand's Flower category saw a decline in rankings from 8th place in May 2025 to 14th by August 2025, accompanied by a decrease in sales. Conversely, the Pre-Roll category in Nevada showed a positive trend, climbing from the 18th position in June to 11th by August, reflecting a significant increase in sales during the same period. However, the brand's entry into the Vapor Pens category in Nevada was less impressive, as it was not ranked in the top 30 until July, where it debuted at 48th and improved to 33rd by August. This suggests a growing traction in this segment, albeit from a lower starting point.
In Washington, Hustler's Ambition has shown promising growth, particularly in the Vapor Pens category, where it jumped from being unranked in May to achieving the 17th spot by August. This substantial leap indicates a strong market acceptance and increasing consumer interest. The Flower category also experienced upward movement, improving from 90th in May to 38th by August, signaling a steady increase in popularity. However, the brand's Concentrates category in Washington only entered the rankings in July at 57th, moving up to 29th by August, which, while positive, highlights the competitive nature of this segment. The Pre-Roll category also saw progress, entering the rankings at 85th in July and moving to 68th by August, suggesting potential for further growth if current trends continue.
Competitive Landscape
In the competitive landscape of the Nevada flower category, Hustler's Ambition has experienced a notable shift in its market position from May to August 2025. Starting at rank 8 in May, the brand saw a decline to rank 14 by August. This downward trend in ranking coincides with a decrease in sales, suggesting a potential loss of market share. In contrast, Grassroots showed a significant improvement, moving from rank 19 in May to 12 in August, accompanied by a consistent increase in sales, indicating a growing consumer preference. Meanwhile, Neon Moon experienced fluctuations, dropping from rank 7 in May to 13 in August, yet maintaining relatively strong sales figures. The competitive dynamics highlight the need for Hustler's Ambition to reassess its strategies to regain its footing amidst rising competitors like Grassroots.
Notable Products
In August 2025, the top-performing product from Hustler's Ambition was the Watermelon Sangria Distillate Cartridge (1g) in the Vapor Pens category, which achieved the number one rank with sales hitting 3608 units. This product climbed from the second position in July 2025, showcasing a notable increase in demand. The Banana OG Distillate Cartridge (1g) secured the second spot, while the Royal Blue Raspberry Distillate Cartridge (1g) followed closely in third place. Gorilla Cream BHO Wax (1g) and Gelato #41 Distillate Cartridge (1g) rounded out the top five, ranking fourth and fifth respectively. This marks a significant rise for the Watermelon Sangria Distillate Cartridge, as it wasn't ranked in prior months, demonstrating its growing popularity.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
