Data Snapshot: Aug 04, 2026
$500K+

Jul-2026

Sales

Strong Growth

Trend

6-Month

109

Product Count

SKUs

$4.65

Avg Price

37.2%

YoY Sales Change

-37.7%

YoY Price Change

GreenCo Ventures

Where to Buy

GreenCo Ventures is stocked at 91 licensed dispensaries across Michigan, with the deepest coverage in New Buffalo, Detroit, Lansing, Monroe, and Adrian. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.

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GreenCo Ventures Sales

Market Insights Snapshot

GreenCo Ventures Historical Sales by Category

In July 2026, Flower accounted for 66.07% share with 63.96% year-over-year growth but a 0.66% month-over-month dip, while Pre-Roll held 32.12% share with 59.87% year-over-year growth and a 22.49% month-over-month increase; Concentrates dropped to 1.81% share with an 85.51% year-over-year decline and a 39.27% month-over-month slide. Against a brand-level year-over-year sales lift of 37.20% alongside a 37.66% year-over-year decrease in average price, the category mix indicates volume-led expansion concentrated in Flower and Pre-Roll, implying that GreenCo Ventures is trading down on price to win share in high-velocity formats.

The tilt toward Flower at 66.07% share combined with Pre-Roll’s 22.49% month-over-month acceleration suggests portfolio emphasis on accessible, high-frequency SKUs, while the contraction in Concentrates to 1.81% share signals deprioritization of a premium niche; this mix aligns with an average price reset and positions the brand to compete on unit throughput rather than ticket size. In Michigan Flower, the brand’s rank at 47 and Flower’s 0.66% month-over-month dip versus Pre-Roll’s month-over-month gain point to a need to convert Pre-Roll momentum into Flower velocity to improve placement, implying that short-term price elasticity is working but requires reinforcement in the core category to lift rank.

Jul-2026 Rank
Concentrates
Flower
Pre-Roll
47
48
Category
Share of Sales
Avg Item Price
YoY %
MoM %
Flower
66.1%
$28.65
+64.0%
-0.7%
Pre-Roll
32.1%
$1.71
+59.9%
+22.5%
Concentrates
1.8%
$4.98
-85.5%
-39.3%
GreenCo Ventures

Competitive Landscape

GreenCo Ventures holds rank #47 in MI Flower in July 2026, improving 43 positions year over year from #90 and rising 40 spots versus April 2026’s #87, marking a new peak rank first achieved in July 2026. Compared with competitors, High Minded stayed at #1 while posting a -12.46% YoY sales change, and Goodlyfe Farms moved from #5 to #3 on 36.83% YoY growth, indicating GreenCo’s rank gains outpaced stability at the top but still trail the step-ups into the top 5. The pattern implies GreenCo Ventures has shifted from lower-tier placement toward mid-pack relevance, with the current upward trajectory positioning it to compete for top-40 entry if momentum sustains.

GreenCo Ventures market ranking for MI Flower

GreenCo Ventures

Notable Products

Tropical Pearl Pre-Roll (1g) delivered the headline move with a 244.3% month-over-month surge to rank 1 in July 2026, while Candy Fumez Infused Pre-Roll (1g) climbed 86.9% to rank 6, indicating outsized momentum concentrated in higher-octane SKUs. Blue Star OG Infused Pre-Roll (1g) also advanced 65.2% to rank 2, and Blueberry Lemon Shake Up Pre-Roll (1g) rose 9.3% at rank 3, framing a ladder where the top two gained at least 65% and three SKUs sit within the top three ranks.

All ten of the top ten are Pre-Roll SKUs, and two are non-reported on MoM (Ice Cream Cake Infused Pre-Roll (1g) at rank 9 and Superboof x IS x Trop Cherry Infused Pre-Roll (1g) at rank 10), which, alongside Cereal Milk Pre-Roll (1g) at rank 5 up 47.1% and Blueberry Lemonade Pre-Roll (1g) at rank 4 up 42.7%, signals a portfolio clustered around Pre-Roll velocity rather than breadth. With the top three ranks secured by month-over-month risers above 9% and two additional double-digit growers between 39% and 47%, the mix points to GreenCo Ventures leaning into Pre-Roll dominance with an emphasis on faster-turning, flavor-led variants over diversification.

Product
Category
Mar-2026
Apr-2026
May-2026
Jun-2026
Jul-2026
MoM %
Tropical Pearl Pre-Roll (1g)
Pre-Roll
>10
>10
>10
9
1
+244.3%
Blue Star OG Infused Pre-Roll (1g)
Pre-Roll
5
3
6
3
2
+65.2%
Blueberry Lemon Shake Up Pre-Roll (1g)
Pre-Roll
6
1
1
1
3
+9.3%
Blueberry Lemonade Pre-Roll (1g)
Pre-Roll
>10
>10
>10
4
4
+42.7%
Cereal Milk Pre-Roll (1g)
Pre-Roll
8
2
5
2
5
+47.1%
Candy Fumez Infused Pre-Roll (1g)
Pre-Roll
3
4
2
10
6
+86.9%
Red Pop Infused Pre-Roll (1g)
Pre-Roll
>10
>10
10
7
7
+39.3%
Kush Mintz Infused Pre-Roll (1g)
Pre-Roll
>10
>10
4
5
8
+0.9%
Ice Cream Cake Infused Pre-Roll (1g)
Pre-Roll
>10
>10
>10
>10
9
Superboof x IS x Trop Cherry Infused Pre-Roll (1g)
Pre-Roll
>10
>10
>10
>10
10
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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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