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May-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
Rkive Cannabis concentrated its May 2026 mix in Concentrates at 77.00% share with 218.32% year-over-year growth and 9.11% month-over-month, while Flower held 12.70% share with 33.22% year-over-year but declined 15.97% month-over-month. Vapor Pens contributed 10.09% share with 26.11% year-over-year and 0.67% month-over-month, as Pre-Roll and Edible contracted to 0.17% and 0.03% share with year-over-year drops of 88.24% and 60.78%, and month-over-month declines of 7.15% and 24.07%. With brand-level sales up 131.27% year-over-year and average price up 10.98%, the mix tilts toward higher-priced Concentrates at a $58.07 average versus the brand’s $39.57, implying growth is being pulled by premium-positioned formats rather than unit expansion in lower-priced categories.
Rkive Cannabis sits at rank 1 in Concentrates in Michigan, and the 64.30-point spread between Concentrates share at 77.00% and Vapor Pens at 10.09% indicates a deliberate specialization rather than a balanced portfolio. The 15.97% month-over-month decline in Flower alongside a 9.11% month-over-month gain in Concentrates suggests resource allocation toward extract-driven consumers, while the 0.67% month-over-month lift in Vapor Pens provides a hedge without diluting the Concentrates lead. This pattern implies positioning as a category specialist anchored in Concentrates leadership in Michigan, trading breadth (e.g., Pre-Roll at 0.17% share and Edible at 0.03% share) for depth where price realization and rank advantages compound.
Competitive Landscape
Rkive Cannabis is ranked #1 in MI Concentrates in May 2026, improving 5 positions from #6 year over year, and rising 1 spot from #2 in February 2026 to its peak at #1 in May 2026; in contrast, The Limit sits at #2 with just a +1 YoY rank change while its sales grew 3.5%, and Wojo Co is #3 after a +1 YoY climb alongside 15.1% sales growth. Meanwhile, The Fresh Canna has advanced from #9 to #4 with 39.5% sales growth, whereas Cannalicious Labs has slipped to #5 from #2 amid a 30.7% sales decline; the spread between Rkive Cannabis at #1 and a cluster of #2–#4 risers suggests that Rkive’s rapid rank ascent is vulnerable if competitor momentum persists, implying a need to convert the current peak into sustained share defense.
Notable Products
Black Maple (3.5g) posted the steepest decline in May 2026 with -40.7% MoM while holding rank 8, signaling a pullback in Flower even as Olswell x Rkive - Blue Zclair Hash Rosin (5g) rose 19.0% to rank 10. Concentrates dominate with six of the top ten SKUs, including Olswell x Rkive - Oishii Hash Rosin (5g) slipping a modest -2.6% at rank 2 and Olswell x Rkive - Candy Cartel Hash Rosin (5g) nearly flat at -0.4% at rank 5; the category’s concentration alongside Banana Peelz Cold Cure Hash Rosin (1g) up 37.0% at rank 9 points to consumer preference consolidating around solventless formats. Within Vapor Pens, Banana Peelz Rosin Disposable (0.5g) inched up 0.9% at rank 7 while Master Roshi Rosin Disposable (0.5g) sits at rank 6, indicating rosin-based pens are stable complements rather than growth leaders. The mix implies Rkive Cannabis is leaning toward premium hash rosin as the commercial core while trimming exposure to Flower volatility, with the top two ranks anchored by high-dollar Concentrates and a single SKU exceeding $284,300 reinforcing margin-focused positioning.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
