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Aug-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Society C is stocked at 412 licensed dispensaries across Michigan, with the deepest coverage in New Buffalo, Detroit, Grand Rapids, Monroe, and Ann Arbor. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
Society C’s category mix in August 2026 tilted toward Flower at 56.52% share with month-over-month growth of 5.12% and year-over-year growth of 2.90%, while Vapor Pens held 38.02% share with a 322.48% year-over-year surge but a 1.23% month-over-month dip. Concentrates contributed 5.35% share with 14.67% month-over-month growth and 12.85% year-over-year growth, and Pre-Roll remained marginal at 0.11% share despite a 6.90% month-over-month uptick and a 21.99% year-over-year decline. Against a brand-level year-over-year sales increase of 45.32% and an average price up 9.53% to $23.40, the combination of expanding Flower and accelerating Concentrates alongside a moderating month-over-month trend in Vapor Pens implies the growth engine is diversifying beyond a single spike category.
With a rank of 2 in Flower in Michigan and Flower’s 56.52% share rising month over month, Society C’s positioning leans on premiumization signals—higher average price and stable year-over-year Flower growth—while the 322.48% year-over-year gain in Vapor Pens establishes a secondary volume corridor that can buffer seasonal softness. The 14.67% month-over-month lift in Concentrates at a $52.72 average price broadens trade-up pathways, whereas the 0.11% Pre-Roll share and 21.99% year-over-year decline limit entry-price traffic; taken together, the mix shifts suggest prioritizing Flower-led visibility in Michigan while using Vapor Pens for acquisition and Concentrates for margin expansion.
Competitive Landscape
Society C ranks #2 in MI Flower in August 2026, unchanged from #2 year over year, and it also held #2 in the most recent three-month read, while its prior peak at #1 in January 2025 signals a retreat from the top spot. Against that backdrop, High Minded stayed at #1 year over year despite a -17.1% YoY sales change, and NOBO surged from #42 to #3 with +508.9% YoY sales growth, indicating pressure both from an entrenched leader and a rapidly advancing challenger. The combination of a flat rank at #2 and competitors shifting by 41 ranks (NOBO) and 0 ranks (High Minded) implies Society C’s current positioning is stable but increasingly squeezed, where holding share may require countering an accelerating mid-pack riser while waiting for softness at the leader to convert into rank gain.
Notable Products
The Runtz (3.5g) posted the largest movement in August 2026 with a +52.3% month-over-month surge to rank 2, while category leader Gastro Pop (3.5g) slipped -8.3% at rank 1, indicating share is rotating within the top tier rather than expanding the pie. Devil's Drip (3.5g) held rank 3 with a -2.4% dip as Yuzu Sour (3.5g) climbed +44.0% to rank 7, and four of the top ten are Flower SKUs, concentrating revenue in a single category despite the arrival of a Vapor Pens entry at rank 9. The coexistence of +52.3% and +44.0% gainers alongside declines of -8.3% and -2.4% points to intra-portfolio substitution where momentum favors flavor-led Flower formats over incumbents. This mix implies Society C is tilting toward a refresh-driven Flower lineup to defend premium ranks while cautiously testing adjacencies like Vapor Pens without yet displacing core Flower share.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
